Molson Coors Beverage Company

Molson Coors has reached a multiyear partnership agreement with the Chicago White Sox, becoming the official domestic beer, official craft beer and an official hard seltzer partner of the White Sox.

A jury awarded Stone Brewing $56 million in its trademark infringement lawsuit against Molson Coors for its Keystone Light rebrand last Friday. Courthouse News Service reporter Bianca Bruno joins the Brewbound team to discuss what it was like inside the courtroom and where the case goes from here, including post-trial motions. Plus, Harris Beach partner Brendan Palfreyman returns.

Molson Coors is in the process of a packaging refresh for Keystone Light, chief legal officer Anne-Marie D’Angelo shared with the company’s distributor partners in a memo Tuesday afternoon. The company shared plans for the packaging refresh just days after a jury awarded Stone Brewing Company $56 million in its long-simmering trademark infringement lawsuit against Molson Coors.

A federal jury has awarded Stone Brewing $56 million in its trademark infringement lawsuit against Molson Coors Beverage Company, according to Courthouse News Service.

In closing arguments Wednesday of Stone Brewing’s trademark infringement case against Molson Coors, the San Diego craft brewery’s attorney Noah Hagey urged jurors to award his client $216 million, according to Courthouse News Service.

The trademark infringement trial between Stone Brewing and Molson Coors continues to grind along with more revelations daily via Courthouse News Service’s coverage. Highlights in recent days from the trial included testimony from Stone co-founder Steve Wagner and Molson Coors’ archivist.

Boston Beer Company senior VP of supply chain Quincy B. Troupe will exit the company on April 1, according to a separation agreement filed with the U.S. Securities and Exchange Commission. Fort Bragg, California-headquartered North Coast Brewing Co. has named Chris Hudson its national key accounts director. Detroit, Michigan-based, Molson Coors-owned Atwater Brewery has appointed Katy McBrady as its president, effective April 4, following the departure of former president and owner Mark Rieth in December.

Peroni Nastro Azzurro, Italy’s premium lager, is excited to announce “Live Every Moment,”the brand’s beautiful, new lifestyle campaign inspired by the brand’s style and Italian heritage.

The Coors Brewery Tour in Golden, Colorado, is officially reopening on Friday, March 18 after a two-year hiatus due to the COVID-19 pandemic.

The four-years-in-the-making trademark infringement trial between Stone Brewing Company and Molson Coors finally started this week with attorneys for both sides offering opening arguments and testimony from Molson Coors CEO Gavin Hattersley.

As the lines between beer, wine and spirits continue to blur, Molson Coors is launching Vizzy Mimosa Hard Seltzer to capitalize on the popularity of the sparkling wine-based cocktail.

Anheuser-Busch InBev (A-B) released another two of its six Super Bowl ad spots this week, launching its campaigns for Bud Light Seltzer Hard Soda and Budweiser.

Anheuser-Busch InBev North American zone CEO Brendan Whitworth shared updates from across the company’s portfolio, distribution network and e-commerce platforms. Nearly a year after Diageo’s acquisition of Far West Spirits LLC, the maker of Lone River Ranch Water, Diageo Beer Company president Nuno Teles and Lone River founder and CEO Katie Beal Brown discussed the brand’s growth under the spirits giant’s guidance.

Coca-Cola’s interest in beverage alcohol continues to expand with today’s announcement of Simply Spiked Lemonade, a new line of fermented sugar cane-based alcoholic drinks developed through the soda giant’s partnership with Molson Coors Beverage Company.