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Boston Beer Company - Samuel Adams
Boston · MA · Production - Regional
Brewery news
Dogfish Head Launches Citrus Squall
Dogfish Head proudly introduces Citrus Squall, the perfect storm of a double golden ale and a paloma cocktail brewed with grapefruit juice, blue agave nectar, lime peels and a touch of sea salt.
IRI: Off-Premise Beer Category Dollar Sales Reach $44.6B in 2022; Case Sales -4.8% YoY
Total beer category dollar sales at off-premise retailers reached more than $44.6 billion in 2022, according to the market research firm IRI.
Dogfish Head Transitions Art Series to Cans, Adds Citrus Squall & Canned Cocktail Variety Packs, Sponsors Vibrating Football Championship
Dogfish Head co-founder Sam Calagione shared the company’s early 2023 plans with Brewbound, including the transition of the quarterly Art Series to cans, the launch of a new core offering, the addition of another canned cocktail variety pack, and a new sponsorship deal that plays into the company’s lore.
Court Rejects Boston Beer Investor’s Hard Seltzer Lawsuit
A U.S. District Court Judge has tossed out a proposed class-action lawsuit filed by an investor against the Boston Beer Company alleging the maker of Truly Hard Seltzer and its top executives failed to disclose decelerating sales of the hard seltzer brand to investors, Law360 reported.
Reporter’s Notebook: Beer Insights Seminar; Big Beer Execs Optimistic About Beer
Executives from Anheuser-Busch InBev (A-B), Molson Coors Beverage Company and Constellation Brands all championed core beer during Beer Marketer’s Insights’ Beer Insights Seminar Monday in New York City.
Experts Detail the Legal Myths and Mistakes Breweries Must Know in Massachusetts
Don’t discount alcohol and make sure you have an attorney. That was the core advice from legal experts during the Massachusetts Brewers Guild’s (MBG) Mass Brewers Conference Monday.

Brewbound ICYMI: Everything Your Cousin From Boston is Selling in 2023
This was a heavy Boston Beer news week — which you’ll get on the heels of the company’s Q3 earnings report, the announcement of its first tequila-based ready-to-drink canned cocktail AND one of its annual business planning (ABP) meeting with wholesalers.
Boston Beer Aims for ‘Simplicity’ in Beer Innovation, Avoids ‘Bandwagon’ Offerings
While much of Boston Beer Company’s annual business plan (ABP) meeting with wholesalers Tuesday was dedicated to beyond beer innovations (see yesterday’s coverage), “beer is still our middle name,” founder and chairman Jim Koch once again attempted to reassure everyone.
Boston Beer Rolls Out First Tequila-Based RTD: Loma Vista Tequila Soda in 4 Markets
Boston Beer Company is expanding its ready-to-drink canned cocktail portfolio with the addition of Loma Vista Tequila Soda, the company’s first tequila-based RTD.

Boston Beer Q3 Earnings: Depletions -6%, Shipments +1.4%; Dogfish Head Brand Hit with $27M Non-Cash Impairment Charge
Boston Beer Company reported a -6% decline in depletions, while shipments increased +1.4% in its third-quarter 2022 earnings report today. Boston Beer recorded a $27.1 million non-cash impairment of intangible assets related to the Dogfish Head brand

Brewbound Podcast: GABF and NBWA Field Reports, Plus Brew Talks’ Portfolio Strategies Beyond IPA
How do you innovate at scale beyond the IPA juggernaut? With the various IPA sub-styles accounting for nearly half of off-premise craft beer sales, leaders from Dogfish Head, Sierra Nevada, Atrevida Beer Co. and 3 Tier Beverages explore where the opportunities for growth are in other beer styles and how they’re building their product mix during a Brew Talks conversation in Denver. Plus, we break some news.
Goldman Sachs: Distributors Remain ‘Bullish’ on Constellation, Wary of Truly’s Ability to Fight Declines
Constellation Brands continues to be the golden child for distributors with the growth of its Mexican imports, Goldman Sachs analyst Bonnie Herzog reported in her Q3 “Beverage Bytes” survey.
NBWA Day 2: Bernstein Analyst on Why Blue Cloud May Not Pose Long-Term Threat to Beer Distro; Sierra Nevada on E-Premise; Troy Aikman Touts Eight
Nadine Sarwat, equity research analyst and director of European and American alcoholic beverages at Bernstein Autonomous LLP, shared why she doesn’t believe PepsiCo’s Blue Cloud Distribution poses a threat to traditional beer wholesalers. Plus, Sierra Nevada’s Ellie Preslar talks e-premise and Troy Aikman touts Eight.
Boston Beer & PepsiCo’s Hard MTN Dew Distribution Deal Challenged in Virginia by Blue Ridge and Reyes’ Premium
Wholesalers’ fourth category frustrations finally boiled over late last week, as Blue Ridge Beverage Company and Premium Distributors, a Reyes Beer Division subsidiary, filed a complaint with the Virginia Alcoholic Beverage Control Authority against Boston Beer Company over its appointment of PepsiCo’s Blue Cloud Distribution as the distributor of Hard MTN Dew.