Ferron Salniker

Ferron Salniker

Spirits Editor

Ferron Salniker is the Spirits Editor, guiding our coverage of the spirits and RTD cocktail space. She reports for BevNET.com and Brewbound.com on everything from new subcategories in established liquor types to the growth of the craft spirits business.

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Posts by Ferron Salniker

Data: How A Diverse and Sober Gen Z Shops for BevAlc

Data: How A Diverse and Sober Gen Z Shops for BevAlc

Gen Z is pushing alcohol abstention to new record lows, according to a recent report from NIQ. But that doesn’t mean the youngest legal-age generation isn’t drinking— they’re just doing it differently, and in an era when there are more BevAlc (and replacement) options than ever.

CGA: On-Premise Spirits Volume -3.3% As Prices Climb, Visits Fall

CGA: On-Premise Spirits Volume -3.3% As Prices Climb, Visits Fall

Rising prices and a slight dip in guest traffic have contributed to falling spirits sales in the on-premise channel over the last year, according to a new report from market research firm NIQ’s on-premise data arm CGA.

Data: RTDs Rise in Value, Consumption Frequency, On-Premise

Data: RTDs Rise in Value, Consumption Frequency, On-Premise

Volume growth within the U.S. alcoholic RTD market has moderated since last year, but the category rose rapidly by value and is expected to continue to grow from $18.2 billion to $21.1 billion by 2027, according to a new report from IWSR Drinks Market Analysis.

How Brands Are Addressing Non-Alc’s Biggest Barriers

How Brands Are Addressing Non-Alc’s Biggest Barriers

Despite non-alc’s momentum, only 26% of the U.S. consumers moderating their alcohol say they are drinking no-alcohol alternatives to their favorite full-strength drinks, citing barriers around taste and lack of availability, according to a recent report from bev-alc data firm IWSR.

Distribution: Lawyers Weigh In On Contract Essentials, Red Flags

Distribution: Lawyers Weigh In On Contract Essentials, Red Flags

As a BevAlc business expands, how does an entrepreneur determine if a distributor relationship will be beneficial? That was the question poised during the Sovos Beverage Alcohol Summit last week, hosted by the beverage alcohol compliance shipment software company.

Boisson: Non-Alc Retailer Lands Backing From Pernod Ricard’s Venture Arm, Adds New CEO

Boisson: Non-Alc Retailer Lands Backing From Pernod Ricard’s Venture Arm, Adds New CEO

As the momentum behind zero-proof drinks shows no signs of abating, leading non-alc retailer Boisson is taking steps to secure its place within the expanding category, bringing on a new CEO and announcing today that has received funding in a $5 million bridge round from Convivialité Ventures, the VC arm of Pernod Ricard, and Connect Ventures.

Bacardi Acquires Ilegal Mezcal

Bacardi Acquires Ilegal Mezcal

Bacardi Limited has jumped fully into the mezcal game and acquired Ilegal Mezcal, the company announced today.

Canelo RTD Steps Into the Ring, Backed By Spirit of Gallo

Canelo RTD Steps Into the Ring, Backed By Spirit of Gallo

The company behind leading ready-to-drink cocktail High Noon is bringing out a new contender: VMC, a tequila-based canned cocktail born from a partnership between world champion boxer Saúl “Canelo” Álvarez, Spirit of Gallo, and Casa Lumbre is set to release next month, the company announced today.

Beam Suntory: Sales Up in H1 2023; Slowdown in U.S.

Beam Suntory: Sales Up in H1 2023; Slowdown in U.S.

Beam Suntory reported a 10% rise in net sales for the first half of 2023, driven by ready-to-drink (RTD) brands and the company’s premiumization strategy, but nevertheless did face performance struggles in North America.