Sonic Hard Seltzer Adds 21 Additional States in Drive-In Chain’s Strongest Markets
Sonic Hard Seltzer is cruising into 21 additional states — including many of the namesake fast-food chain’s strongest markets.
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Craft beer industry news.
Brewbound Podcast: How Not to End Up in the TTB’s Penalty Box With Your Sports Sponsorship
The Alcohol and Tobacco Tax and Trade Bureau is scrutinizing sports sponsorships struck by bev-alc producers and distributors. How can brewers play in this space without running afoul of the government agency? McDermott Will & Emery’s Alva Mather and Nichole Shustack offer their opinions on the Brewbound Podcast.
New Belgium Brewing and Imperfect Foods Launch Perfectly Imperfect Citrus Rescue IPA
New Belgium Brewing and Imperfect Foods today announced the release of Citrus Rescue IPA – a fruited IPA brewed using oranges that may not be ‘perfect’ by society’s narrow beauty standards due to little scars and blemishes but are just as adorable, healthy, and delicious.
Jim Koch: Beer Biz Would be 15-18% Smaller Without Hard Seltzer, FMBs and Cider; Traditional Beer Unlikely ‘to Grow Again In Our Lifetimes’
Boston Beer Company founder and chairman Jim Koch discussed the future of core beer and his company’s fourth category offerings – including the forthcoming Hard Mtn Dew collaboration with PepsiCo – during Beer Business Daily’s annual Beer Industry Summit earlier this week.
Big Storm Brewing Co. Creates New Specialty Beer for Feeding Tampa Bay
Big Storm Brewing Co. is teaming up with Feeding Tampa Bay to help end hunger by creating a new specialty beer.
Graeter’s Ice Cream and Braxton Brewing Co. Re-Release Collaboration Milk Stout
Braxton Brewing Co. announces the relaunch of its highly anticipated Black Raspberry Chocolate Chip Milk Stout.
Super Bowl LVI Preview: A-B Releases Bud Light Seltzer Hard Soda and Budweiser Ads; 62% of Consumers Expect Omicron to Affect Super Bowl Plans
Anheuser-Busch InBev (A-B) released another two of its six Super Bowl ad spots this week, launching its campaigns for Bud Light Seltzer Hard Soda and Budweiser.
Port City Brewing Company Celebrates 11 Years With Release Of Colossal One Imperial Stout
Port City Brewing Company opened its doors as the first production brewery in the metropolitan Washington, D.C. area on February 6, 2011.
Shiner Makes Big IPA Play with Tex Hex Line; Launches Bruja’s Brew IPA
The makers of Shiner Bock believe they’ve developed an IPA-centric line capable of being a national contender with other legacy craft brewers such as New Belgium (Voodoo Ranger) and Sierra Nevada (Hazy Little Thing).
Fiddlehead Brewing Adds Drainage Press To Increase Sustainability and Profitability
Fiddlehead Brewing Company, located just outside of Burlington, Vermont, is renowned for its delicious beer selection and commitment to flavor, quality, the community, and the environment.
Hop Wtr Heads Into 2022 With Zest: Introducing Lime
HOP WTR – a non-alcoholic brew of crisp, bold hops, sparkling water and mood-boosting ingredients – is introducing Lime to the flavor roster.
Elton Andres Knight Appointed Founders Brewing CEO
Avery Brewing CEO Elton Andres Knight has been named CEO of Founders Brewing Co., the Grand Rapids, Michigan-headquartered sister brewery of Boulder, Colorado-based Avery.
Beer Summit Takeaways: A-B CEO Previews Bud Light Next; Digital Marketing Opportunities on Facebook, Instagram; Lots of Seltzer Talk
Anheuser-Busch InBev North American zone CEO Brendan Whitworth shared updates from across the company’s portfolio, distribution network and e-commerce platforms. Nearly a year after Diageo’s acquisition of Far West Spirits LLC, the maker of Lone River Ranch Water, Diageo Beer Company president Nuno Teles and Lone River founder and CEO Katie Beal Brown discussed the brand’s growth under the spirits giant’s guidance.
Indeed Brewing Company Releases 2022 Brand Calendar
Indeed Brewing Company is excited to release its 2022 Brand Calendar. Highlights include new 12-pack offerings, including Pistachio Cream Ale and Flavorwave IPA.