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Beer Category Slips Further as 5 of Top 25 Vendors Improve Trends; Yuengling, Phusion, Athletic and Sazerac Gain Momentum

Jessica Infante
Jul. 2, 2026 at 10:00 AM

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Beer Category Slips Further as 5 of Top 25 Vendors Improve Trends; Yuengling, Phusion, Athletic and Sazerac Gain Momentum
72% of July 4 Partiers Plan to Buy Beer; Spirits Purchase Intent Grows, Per Numerator
Bartender-Crafted RTD Hugo’s Cocktails Scales With New Distribution Deal
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