In-store displays “are more effective at selling beer” compared to “shrinking” shelf space, Kaumil Gajrawala, analyst for financial services firm Jefferies, wrote in a late June analysis.
Colorado-headquartered New Belgium Brewing Company is said to be opening a taproom at Mohegan Sun next month, according to a press release issued by the Connecticut casino and resort. Meanwhile, Southern California’s The Bruery today announced that it would open a brick-and-mortar store in Washington, D.C., in November.
Despite the growth in “own-premise” sales, executives from prominent beer-centric retail chains Yard House, Old Chicago (Craftworks Restaurants & Breweries) and World of Beer told a room of industry professionals attending last Thursday’s Brewbound Session that the increasing amount of beer flowing through brewery taprooms wasn’t yet a major concern.
