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Molson Coors to Acquire Monaco Maker Atomic Brands

Molson Coors to Acquire Monaco Maker Atomic Brands

Molson Coors has struck a deal to acquire spirits-based, ready-to-drink (RTD) cocktail pioneer Atomic Brands, whose Monaco Cocktails entered the then-nascent space in 2012. The deal should come as no surprise, as it aligns with Molson Coors’ goals to expand its beyond beer portfolio, part of the Horizon 2030 plan CEO Rahul Goyal outlined earlier this year.

Molson Coors FY24 Shipments -6.4%, Depletions -3.4%; Expect Low-Single-Digit Growth in 2025

Molson Coors FY24 Shipments -6.4%, Depletions -3.4%; Expect Low-Single-Digit Growth in 2025

Molson Coors Beverage Company’s overall business remained in the red as the company closed its 2024 fiscal year. However, the fourth quarter showed improvement over the double-digit declines reported in Q3, and leadership is confident the company can return to growth in 2025, according to Molson Coors’ earnings call today with investors and analysts.

Additional Content

Does Blue Run and Molson Coors Deal Signal More Spirits M&A?

Does Blue Run and Molson Coors Deal Signal More Spirits M&A?

Molson Coors made headlines this week when it announced that it agreed to purchase Kentucky-based distillery Blue Run Spirits, marking the beer giant’s first spirits acquisition and the formal launch of its Coors Spirits Co. business.

Molson Coors Set to Acquire Blue Run in First Spirits Acquisition

Molson Coors Set to Acquire Blue Run in First Spirits Acquisition

Molson Coors has agreed to purchase Kentucky-based distillery Blue Run Spirits, marking the beer giant’s first spirits acquisition and the formal launch of its Coors Spirits Co. business. The amount was not disclosed.

Molson Coors Q2: Shelf Space Gains Expected in Top 20 Retailers; Core Brands Add 12K Tap Handles

Molson Coors Q2: Shelf Space Gains Expected in Top 20 Retailers; Core Brands Add 12K Tap Handles

The fallout of Bud Light’s sales declines has led to several gains for Molson Coors in the second quarter with potentially more on the horizon. During Tuesday’s call with investors and analysts, Molson Coors president and CEO Gavin Hattersley noted that several retailers have moved up the timing of their shelf resets from the spring to the fall.

Survey Says: Beer Distributors Believe Bud Light Has Suffered Permanent Damage

Survey Says: Beer Distributors Believe Bud Light Has Suffered Permanent Damage

A pair of beer distributor surveys found that many in the middle tier believe that the conservative led boycott of Anheuser-Busch’s Bud Light brand may be permanent. Financial services firm Jefferies’ survey found that a majority (65%) of distributors surveyed expect the Bud Light downturn to last at least another six months, while 32% believe it could be permanent. A separate distributor survey by Goldman Sachs analyst Bonnie Herzog found that most respondents are “pessimistic about the potential for a full recovery” of Bud Light’s “brand equity and market share.”