From Steady to Strategic: The Supply Chain Forces Shaping 2026
The Q4 2025 Supply Chain report from Agrowgate paints a picture of a beverage industry entering 2026 with far more stability – yet no shortage of strategic inflection points.
Data
Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.
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Featured Data Content
Q3 2025 CGA by NIQ On-Premise Report: Consumer Behavior, Category Performance, and Growth Outlook
The latest CGA by NIQ report captures a U.S. on-premise landscape in flux — one where value and versatility are driving growth, even as premium tiers feel the squeeze.
Tariffs, Tension & Trying Not to Overreact: Q3 2025 Supply Chain Update from Agrowgate
The Q3 2025 Agrowgate BevNET Supply Chain Report highlights how tariffs, freight costs, and crop conditions are shaping the food and beverage industry.
Additional Content
Press Clips: Missouri’s Crane Brewing Closes; Iowa’s Big Grove Plans Kansas Location
Crane Brewing (Raytown, Missouri), has closed after 11 years. In its early days, the brewery built its name on the homebrew and beer fest circuit with namesake Michael Crane’s sour ales and magenta-hued beet beer.
Jefferies: Affordability is the ‘Biggest Headwind’ for Bev-Alc
Affordability is the biggest headwind facing the bev-alc industry, according to survey results released Monday from investment banking firm Jefferies.
Circana Weekly Scans: Labor Day ‘Sort of Delivered and Kind of Failed’
Labor Day weekend provided a needed boost in sales for the bev-alc industry, but was yet another occasion where 2025 trends fell below 2024 comps, according to the latest weekly scans report from Circana and the market research firm’s EVP of BevAl, Scott Scanlon.
3 Tier Beverages: Spirits-based RTDs Becoming Bigger Thorn in Beer’s Side, Despite Slowed Growth
The growth of spirits-based ready-to-drink cocktails (RTDs) may be slowing. However, the segment’s impact on the beer category is far from abating, according to bev-alc consulting and data firm 3 Tier Beverages.
Spirits-based RTD growth peaked in 2020, with dollar sales growth of more than 150% in NIQ-tracked off-premise channels (total U.S. xAOC plus liquor plus convenience), 3 Tier Beverages consultant Erin McVickers shared in a webinar last week. Growth then progressively slowed, but the segment was still able to more than double dollar sales from 2021 (nearly $1.53 billion) to 2024 (nearly $3.19 billion).
Beer Institute: Domestic Shipments and Imports Both Decline in July
Domestic beer shipments drop back into the red in July, according to the Beer Institute’s (BI) latest monthly economic report.
Bump Williams Consulting: Consumer Shifts to Smaller Formats May Be Stickier Than Initially Thought
Consumers’ interest in single-serve and other “alternatives to the norm” in package sizes could be a sticky trend across not just beer, but other bev-alc categories as well, according to the latest monthly report from Bump Williams Consulting (BWC).
CGA & Draftline Reveal Demographics of the Draft Beer Drinker
Who drinks draft beer these days? The draft beer drinker is an older white man who is “relatively affluent” and spends around $201 monthly on dining and drinking in on-premise outlets, according to the latest “On Premise Draft Opportunity” report from CGA and Draftline Technologies.
Circana Weekly Scans: Bev-Alc Declines Persist Ahead of Labor Day
Bev-alc’s negative trends remained relatively unchanged ahead of Labor Day, according to the latest weekly report from market research firm Circana.
All Beer Segments in Contraction in August BPI as Slow Summer Causes Bloated Inventories
It appears beer wholesalers are not very optimistic for an end-of-summer boost in sales, according to the latest Beer Purchasers’ Index (BPI) from the National Beer Wholesalers Association (NBWA).
Circana: Imports and Hard Cider Lead Improved Beer Trends; FMBs Only Segment With Downward Trajectory
Craft wasn’t the only segment to record some improvement in recent scans, according to the latest monthly report from market research firm Circana.
Labor Day Preview: 64% of Consumers Plan to Celebrate Holiday; 41% to Celebrate in the On-Premise
Labor Day may need to start campaigning if it wants to remain a staple of end-of-summer celebrations, particularly with the youngest legal-drinking-age (LDA) consumers.
Circana: Craft Struggles in Grocery But Returns to Growth in C-Stores
Craft’s off-premise performance over the last four weeks has been a tale of two channels.
Circana Weekly Scans: Bev-Alc ‘Choppiness’ Continues Through Mid-August
The unpredictability of weekly bev-alc scans continues to give the industry whiplash. The beer category recorded a -2.7% year-over-year (YoY) dip in dollar sales and 4.3% decline in volume for the week ending August 17, according to the latest report from Circana and the market research firm’s EVP of BevAl, Scott Scanlon.
NIQ & CGA: ‘Lean Into What’s Working’ Amid Moderation Trends
If last week’s Gallup survey suggesting Americans are drinking less has you ready to hit the panic button, maybe back away. Although there are declines in consumers’ expressed drinking behaviors, market research firm NIQ notes several opportunity areas for suppliers, retailers and on-premise operators.