After years of concern that cannabis and THC products could cut into bev-alc occasions, some of the bev-alc industry is starting to view THC-infused beverages as an opportunity. But not everyone is completely on board.
Last week, many THC-infused cannabis beverage brand leaders received long awaited recognition in the mainstream press when the New York Times ran a feature covering the surging popularity of the emerging category in legal markets. But the piece, titled “Weed Drinks Are a Buzzy Alcohol Substitute. But Are They Safe?” didn’t sit right with many… Read more »
Boston Beer’s head of cannabis, Paul Weaver, discusses the Truly Hard Seltzer and Twisted Tea maker’s foray into cannabis-infused beverages in Canada. Weaver shares why tea was the perfect vehicle for a THC-infused drink, how the July launch of Teapot has gone, and how the narrative of cannabis stealing occasions from beer has changed.
THC-infused soda maker Green Monké has secured an exclusive long-term partnership to co-create beverages with one of the cannabis industry’s best-known brands. Plus, Canadian cannabis giant Tilray has signed on with Southern Glazer’s Wine & Spirits to distribute its forthcoming portfolio of CBD-infused beverages starting this fall.
Boston Beer Company’s plans in the non-alcoholic cannabis-infused beverage space are beginning to play out one year after establishing a Canadian subsidiary to focus on those offerings.
Facing consistent challenges on the path to profitability, cannabis corporation Canopy Growth has announced a host of cost reduction measures on Tuesday — including slashing around 250 jobs — as it targets hundreds of millions in savings by the end of the fiscal year 2022.
Cleveland-headquartered Great Lakes Brewing Company has hired long-time Boulevard Brewing brewmaster Steven Pauwels as its first chief operations officer, the company announced Thursday. Pauwels’ first day with Great Lakes will be April 4, a Great Lakes spokesperson shared with Brewbound.
Orpheus Brewing’s Jason Pellett announced Thursday that he will step down as CEO of the Atlanta, Georgia-based brewery to focus on his role as brewmaster.
Two of Canada’s major cannabis producers are coming together after Tilray Brands agreed to take on $211 million of debt from HEXO, a resolution that will allow the latter brand to shake off its “crippling overhang” by providing Tilray with “significant equity ownership position,” according to a press release.
Legal cannabis sales worldwide are projected to rise 22% this year to over $35 billion, up from $29 billion in 2021, according to a report by Colorado-based cannabis market data supplier BDSA.
Irwin Simon, CEO of global cannabis firm Tilray, joins Brewbound Frontlines to discuss the company’s ambitions within the craft beer space following the acquisitions of the Green Flash and Alpine brands, the expansion of SweetWater, and the potential for cannabis legalization with the current Congress.
Cannabis-infused social tonic brand Cann has closed a $27 million Series A funding round, the company announced today, setting the stage for expansion into Canada and bringing a crew of new celebrity investors into the fold.
“Share of Buzz” may be one of the biggest challenges facing brands looking to enter the cannabis beverage space, according to a panel discussion hosted by Duane Morris LLP and the American Trade Association for Cannabis and Hemp’s (ATACH) Cannabis Beverage Council on Wednesday. The webinar, titled The Cannabis Beverage Revolution: Is Beverage Cannabis’ Next… Read more »
SweetWater Brewing parent company Tilray paid $5.1 million in cash and stock to acquire Green Flash Brewing and Alpine Beer Company last month, financial forms filed with the U.S. Securities and Exchange Commission showed. A purchase price of $5,133,000 for the San Diego-headquartered craft brands values their combined 2020 output of 34,000 barrels at $150.97… Read more »