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Big Beer
Read the latest beer industry news relating to Big Beer including earnings reports and updates from key players such as A-B Inbev, Molson Coors, Constellation Brands, Heineken, Diageo, Boston Beer, and others. Explore market trends, global expansion efforts, and strategic partnerships within the beer industry.
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Anheuser-Busch InBev may be the top beer manufacturer in the world, but it has a way to go in spirits. “We are the competition,” A-B CEO Michel Doukeris said of the company’s position in the spirits category during Thursday’s Q2 earnings call.
Tilray Brands chairman and CEO Irwin Simon had a message for Wall Street during the company’s full-year fiscal year 2026 earnings call: “We are no longer defined by one category, one market or one regulatory outcome.”
Boston Beer Company has found another growth driver with its spirits-based hard tea brand Sun Cruiser, which continues to deepen its distribution footprint. But the hot ticket item continues to be unable to stop flooding volume from its sibling brands, as the company recorded yet another quarter of shipments and depletions losses.
Boston Beer Company executive salaries for 2022 were shared in a U.S. Securities and Exchange Commission filing Tuesday. The company also announced that its top executives would forego bonuses for fiscal year 2021.
The rumored tie up between Constellation Brands and energy drink maker Monster Beverage is progressing and a deal could be completed in the coming weeks, according to a Bloomberg report.
Anheuser-Busch InBev (A-B) released Cutwater Spirits’ “Here’s to the Lazy Ones” commercial Friday – the first national Super Bowl spot for the ready-to-drink (RTD) canned cocktail-maker.
Dick Leinenkugel will retire from the brewery that bears his family’s name at the end of 2022, Molson Coors announced today. Tony Bugher, associate marketing manager for the brand and Leinenkugel’s nephew, will take the reins of the Chippewa Falls, Wisconsin-based Jacob Leinenkugel Brewing Company on January 1, 2023.
Boston Beer Company is investing $5 million in Twisted Tea’s winter advertising campaign – more than five times what it spent in Q1 2021 — and introducing a winter-focused ad for the first time.
Boston Beer’s Samuel Adams hopes to capitalize on the continued success of the Wicked brand family in 2022, starting with its new Wicked Party Pack variety pack, featured in the company’s regional Super Bowl ad this year.
Boston Beer Company founder and chairman Jim Koch discussed the future of core beer and his company’s fourth category offerings – including the forthcoming Hard Mtn Dew collaboration with PepsiCo – during Beer Business Daily’s annual Beer Industry Summit earlier this week.
Anheuser-Busch InBev (A-B) released another two of its six Super Bowl ad spots this week, launching its campaigns for Bud Light Seltzer Hard Soda and Budweiser.
Anheuser-Busch InBev North American zone CEO Brendan Whitworth shared updates from across the company’s portfolio, distribution network and e-commerce platforms. Nearly a year after Diageo’s acquisition of Far West Spirits LLC, the maker of Lone River Ranch Water, Diageo Beer Company president Nuno Teles and Lone River founder and CEO Katie Beal Brown discussed the brand’s growth under the spirits giant’s guidance.
Boston Beer Company’s “Your Cousin From Boston” ad campaign is entering the Super Bowl LVI ad conversation once again with a regional ad buy in 13 markets.
Coca-Cola’s interest in beverage alcohol continues to expand with today’s announcement of Simply Spiked Lemonade, a new line of fermented sugar cane-based alcoholic drinks developed through the soda giant’s partnership with Molson Coors Beverage Company.
Constellation Brands announced today a pair of executive leadership moves within its beer division. Jim Sabia has been promoted to EVP and president of Constellation’s beer division, effective immediately.
Days after the BBC reported that Scottish beer maker BrewDog allegedly submitted false information to the U.S. Department of Treasury’s Alcohol and Tobacco Tax and Trade Bureau, keg labels for the two beers in question were surrendered. Meanwhile, the number of convenience stores operating in the U.S. stood at 148,026 in 2021, a 1.5% decline compared to the 150,274 stores in operation in 2020, according to NACS and NielsenIQ.