The Brewers Association’s (BA) biennial Salary and Benefits Benchmarking Report is back, with wage and responsibility information representing more than 7,000 employees across the craft brewing industry. The BA surveyed 92 small and independent breweries, gathering information on 67 jobs.
Draft beer remains the dominating sales driver for taprooms, but breweries may need to expand their menus (and hours) if they want consumers to keep coming back, according to a new report from the Brewers Association (BA), citing taproom point-of-sale data from Arryved.
In Brewbound’s final feature coverage of the Brewers Association’s (BA) 2024 craft production numbers, we dove into trends amongst some of the smaller subsets: microbreweries, taprooms and brewpubs.
Nearly three-fifths of Brewers Association (BA) defined regional craft breweries (57.02%) beyond the top 50 recorded production volume declines in 2024, according to annual data shared by the trade association in the May/June issue of the New Brewer magazine.
Volume at craft breweries outside of the Brewers Association’s (BA) definition of small and independent declined 4% on a comparable basis, to 6.752 million barrels, in 2024, the trade group reported in the May/June edition of The New Brewer magazine.
Six of the 10 largest Brewers Association-defined (BA) craft breweries recorded volume declines in 2024, according to data from the trade group’s May/June edition of The New Brewer magazine.
The beer category is in the black to start 2025, with off-premise dollar sales growing +3% and volume +0.7% year-to-date (YTD) through January 18 in NIQ-tracked channels (total U.S. xAOC plus liquor plus convenience).
IPA remained the top craft style by far in 2024, with a 49.41% share of segment dollar sales in off-premise retailers, gaining 2.49 share points, according to Circana.
Total bev-alc retail sales reached $112 billion in 2024 but, excluding ready-to-drink (RTD) beverages, no category saw growth in dollars or volume, according to market research firm NIQ.
Off-premise dollar sales of craft beer declined -3.3%, to more than $4.6 billion, in 2024, according to multi-outlet grocery, mass retail and convenience store data shared by market research firm Circana.
Bump Williams Consulting’s (BWC) theme for 2024: “Crossover canned flavor.” The firm analyzed the top 100 brand families across beer, wine and spirits based on year-to-date (YTD) dollar sales in NIQ off-premise scans (ending December 21), and identified the top performers in three categories: momentum, magnitude and innovation.
Off-premise total beer category sales topped $45.65 billion in 2024, a -0.6% decline year-over-year (YoY), according to 52-week data through December 29 shared by market research firm Circana. Total beer dollar sales declined more than $268.7 million compared to 2023.