White Claw’s 4-Pronged Future Focus; Zero Proof Rebrand, ClawTails Launch, Core Nostalgia

White Claw’s 4-Pronged Future Focus; Zero Proof Rebrand, ClawTails Launch, Core Nostalgia

Mark Anthony Brands (MAB) is rolling into summer with a focused plan behind White Claw, which boasts an even more dominant position in the hard seltzer segment. Now in its ninth year, White Claw now holds around 70% share of hard seltzer dollar sales, and a 50% share of “total beverage-alcohol seltzer,” which is primarily White Claw and Gallo’s High Noon, MAB president David Barnett said.

Insider’s Week in Beer:🫸 New Line in the Sand: Gen Z’s Line at the Bar

Insider’s Week in Beer:🫸 New Line in the Sand: Gen Z’s Line at the Bar

Well, it seems the Gen Z: Bar Noobs report is becoming a weekly thing. After last week’s bewilderment at the idea of using cash instead of credit cards as a way to control how much one spends at a bar in a given evening … it seems this week our relatively new LDA patrons need to be instructed how “ordering at the bar” works in the U.K.

Amazon Moves Whole Foods Leadership In-House

Amazon Moves Whole Foods Leadership In-House

Almost exactly eight years since acquiring Whole Foods Market, Amazon is on the verge of restructuring the natural grocery chain’s leadership.

Tilray Closes Redhook Brewlab in Seattle

Tilray Closes Redhook Brewlab in Seattle

Tilray Brands’ cost-cutting measures continue with closure of the Redhook Brewlab in Seattle’s Capitol Hill neighborhood. Chief corporate affairs officer Berrin Noorta told Brewbound that “Redhook Brewlab is now closed as we look for a new location.”

Stone IPA Sources Growth in Grocery, On-Premise Chains

Stone IPA Sources Growth in Grocery, On-Premise Chains

Large-format packs and key menu features are putting wind into Stone IPA’s sails. Stone IPA has recorded double-digit depletions growth at on-premise chains outside its home market in the 6-month period ending March 31, according to VIP data the brewery shared with Brewbound.

Brewbound Podcast: BevBoost’s Secret to Fresher Beer

Brewbound Podcast: BevBoost’s Secret to Fresher Beer

How can brewers preserve freshness and extend their beer’s shelf life without breaking the bank? Upslope Brewing founder Matt Cutter believes he’s found the answer with BevBoost.