Brewbound Podcast: FIFCO USA’s Josh Halpern on Embracing Being a Big-Small Company, Co-Creating Brands with Reality Stars and more

Brewbound Podcast: FIFCO USA’s Josh Halpern on Embracing Being a Big-Small Company, Co-Creating Brands with Reality Stars and more

In the latest episode of the Brewbound Podcast, FIFCO USA chief sales officer Josh Halpern explains how the company came to embrace being a big-small brewery, how that leads to co-creating brands with reality TV stars and why ceding some creative control to build brand equity with popular platforms such as Barstool Sports is necessary.

Kona Growth Can’t Lift Overall CBA Business in 2019

Kona Growth Can’t Lift Overall CBA Business in 2019

Craft Brew Alliance (CBA) referred to the Kona brand as its “cornerstone” while reporting the company’s fourth quarter and full-year 2019 earnings report Wednesday afternoon. Last year, the Hawaiian-themed craft beer brand shipped 474,800 barrels, an increase of 4.1%.

Craft Brewers Conference Still on, Although Situation Fluid; NBWA Cancels Legislative Conference; Industry Braces for COVID-19 Effects

Craft Brewers Conference Still on, Although Situation Fluid; NBWA Cancels Legislative Conference; Industry Braces for COVID-19 Effects

One of the most asked questions in the beer industry right now is, “Will the Craft Brewers Conference be canceled due to concerns over COVID-19?” The answer from the Brewers Association (BA), as of press time, is that the situation remains fluid but the show will go on as planned April 19-22 in San Antonio, Texas. Another industry gathering, the National Beer Wholesalers Association’s Legislative Conference, scheduled for March 29 to April 1, has been canceled.

Reyes to Acquire Saccani Distributing of Sacramento

Reyes to Acquire Saccani Distributing of Sacramento

The Reyes Beer Division has reached an agreement to acquire certain distribution rights from Sacramento, California-based Saccani Distributing Company. The acquisition will add 1.5 million cases to Reyes’ Golden Brands subsidiary, which sells 26 million cases to 14,000 accounts in Northern California.

Press Clips: $1.1 Million Raised for Families of Molson Coors Shooting Victims

Press Clips: $1.1 Million Raised for Families of Molson Coors Shooting Victims

The crowd-sourced fund to support the families of victims of the shooting at Molson Coors Brewing Company’s Milwaukee campus last month has topped $1.1 million. The fund, which reached $1,178,770 as of press time, was set up on behalf of the National Compassion Fund, a program of the National Center for Victims of Crime. All funds collected will go directly to the families of the five victims.

Beer Tops Social Conversations During Super Bowl LIV

Beer Tops Social Conversations During Super Bowl LIV

Surprising to almost no one, beer dominated social media conversations about alcoholic beverages during Super Bowl LIV, according to consumer insights firm Social Standards.