Molson Coors today launched a new Coors Light campaign featuring voice over work from Billions star Paul Giammati.

The Brewers Association (BA) laid off 23% of its staff last week “in order to maintain the long-term viability” of the national trade group, which represents the interests of small and independent U.S. craft brewers.

Just across the Hudson River from Manhattan in Jersey City, New Jersey, Departed Soles Brewing founder Brian Kulbacki had to pivot his business from a thriving taproom to home delivery in the matter of an afternoon.

Beer category dollar sales in off-premise retailers tracked by market research firm Nielsen increased 12.3%, to $856 million, for the week ending April 18, compared to the same one-week last year.

The majority of New York craft brewers have seen their sales drop by 75% or more and nearly half have stopped production entirely, according to a survey conducted by the New York State Brewers Association (NYSBA).

More aid money is on the way for small businesses. President Donald Trump today signed into law a fourth stimulus package that includes $310 billion in additional funding for the Paycheck Protection Program (PPP), which ran out of money and stopped accepting applications on April 16.

Michigan’s Founders Brewing Company plans to furlough 163 employees of its taproom and retail stores in Detroit and Grand Rapids, according to a Worker Adjustment and Notice Retraining Notification Act (WARN) filing with the state’s Department of Labor and Economic Opportunity dated April 20.

The Brewers Association (BA) today announced it has formed a partnership with nonprofit fundraising organization Bottleshare to establish the “Believe in Beer Fund” to support breweries and state brewers guilds across the country that have been affected by the COVID-19 pandemic.

In this live streamed panel, founders from Trillium, Other Half and WeldWerks touch on the moves they’re making, what’s working and what’s not, shifts in production, how they’re handling beer releases when consumers can no longer lineup at their breweries, and much more.

Next Glass, the parent company of beer-centric social media platform Untappd, announced today it has received “a significant growth investment” from Providence Strategic Growth, a Boston-based equity firm focused on media, communications, education and software.

The story of Boston Beer Company’s Truly Hard Seltzer brand remains the same; the company can’t keep up with demand for the hard seltzer category’s second largest brand. The mid-March pantry stock up caused by the novel coronavirus shutting down virtually all on-premise sales led to a spike in Truly sales earlier than expected.

Boston Beer Company posted double-digit depletions, shipments and net revenue growth in the first quarter of 2020, continuing momentum that propelled the company to $995.7 million in revenue in 2019.

COVID-19 is forcing brewery owners across the country to make hard decisions. Surly Brewing founder Omar Ansari has made his share of those decisions over the last month after shuttering his beer hall, pizza place and event space in mid-March. Couple those closures with the shutdown of on-premise sales, and around 60% of Surly’s revenue evaporated overnight.

German officials today cancelled the country’s famed Oktoberfest celebration due to concerns about the COVID-19 pandemic. The California Craft Brewers Association — a nonprofit trade group that represents the interests of the state’s craft brewers — announced today the cancellation of its “Craft Beer Summit,” which was scheduled for September 9-12 in Long Beach.