Samuel Adams Releasing Cincinnati-Inspired American Lager 513

BOSTON, MA — Cincinnati holds a special place in the heart of Samuel Adams. Not only is it the hometown of Sam Adams founder and brewer Jim Koch, but in the 1940’s Jim’s father apprenticed at the Hudepohl brewery in Cincinnati, which Sam Adams purchased in 1997. Since then many of America’s favorite beers have been brewed at the Sam Adams brewery, which is the largest local brewery located in Over the Rhine – employing over one hundred people. To celebrate Cincinnati’s importance to Sam Adams, the men and women who live and work in the Tri-State area and at the brewery, Sam Adams is releasing the first-ever Cincinnati-inspired American Lager aptly named Samuel Adams 513.

Inspired by the fighting spirit of Cincinnati’s men and women, Sam Adams brewers utilized Warrior hops for the first time in any of their beers. This distinctive American hop variety contributes a smooth, pleasing bitter flavor as well as a mild, herbal and pine aroma not found in any other Sam Adams brews. The final official 513 recipe was decided upon by Cincinnatians themselves. At last year’s Zinzinnati Oktoberfest, drinkers had the chance to sample three Cincinnati-brewed beers and voted on their favorite style. The Sam Adams brewers heard local residents’ voices (and palates) loud and clear that day and went on to brew the crowd favorite lager recipe that is now known as 513.

It’s not just the beer that was inspired by the great city, the unique tap handle pays homage to the Union Terminal with pigs paying tribute to the city’s nickname “Porkopolis” which was coined in the 1800s.

“Cincinnati has such an amazing, rich brewing history and culture, and means a lot to me personally,” said Samuel Adams founder and brewer Jim Koch. “It’s been 20 years since we purchased our Cincinnati brewery and for those 20 years we’ve brewed hundreds of great beers, and have made them available for drinkers across the country. It’s exciting that for the first time we are releasing a beer just for the Cincinnati Tri-State area as a way to pay homage to drinkers in my hometown. And we’re excited to tap the first keg at the Great American Ball Park for the Reds’ season opener!”

About Samuel Adams 513
Samuel Adams 513 is a classically dry-hopped American lager that blends a complex, malty backbone with bright hop notes for a refreshingly balanced beer. The beer’s toasty, biscuity aroma and rich malt forward flavor finishes with a citrusy note and spicy bitterness – solidifying itself as a brew you’re not soon to forget. The lager’s crisp flavor pairs perfectly with Cincinnati chili, a bratwurst at Great American Park or a chili dog with cheese at Kings Island Amusement Park.

Samuel Adams 513 will be available on draft year-round, exclusively in the Tri-State area. To find where you can enjoy a pint of Samuel Adams 513, search the Beer Finder at www.samueladams.com/find-a-sam.

ABOUT THE BOSTON BEER COMPANY
The Boston Beer Company began in 1984 with a generations-old family recipe that Founder and Brewer Jim Koch uncovered in his father’s attic. Inspired and unafraid to challenge conventional thinking about beer, Jim brought the recipe to life in his kitchen. Pleased with the results of his work, Jim decided to sample his beer with bars in Boston in the hopes that drinkers would appreciate the complex, full-flavored beer he brewed fresh in America. That beer was aptly named Samuel Adams Boston Lager, in recognition of one of our nation’s great founding fathers, a man of independent mind and spirit. Little did Jim know at the time, Samuel Adams Boston Lager would soon become a catalyst of the American craft beer revolution.

Today, The Boston Beer Company brews more than 60 styles of beer. It relentlessly pursues the development of new styles and the perfection of classic beers by searching the world for the finest ingredients. Using the traditional four vessel brewing process, the Company often takes extra steps like dry-hopping, barrel-aging and a secondary fermentation known as krausening. The Company has also pioneered another revolution, the ‘extreme beer’ movement, where it seeks to challenge drinker’s perceptions of what beer can be. The Boston Beer Company has been committed to elevating the image of American craft beer by entering festivals and competitions around the globe, and is one of world’s most awarded breweries at international beer competitions. As an independent company, brewing quality beer remains its primary focus. Although Samuel Adams beer is America’s leading craft beer, it accounts for only one percent of the U.S. beer market. The Boston Beer Company will continue its independently-minded quest to brew great beer and to advocate for the growth of craft beer across America. For more information, please visit www.samueladams.com.

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