Omission Balanced Brewing Launches DTC Website for Non-Alcoholic Brews and Gluten Reduced Beers

 PORTLAND, OR – Building on its recent rebranding and expanding into the growing “balanced choices” segment, Omission Balanced Brewing is excited to announce its refreshed website, which offers its Ultimate Beers and Non-Alcoholic Brews direct to consumer.

Omission has been a pioneer in gluten reduced craft beers since 2012. Available now is Ultimate Golden Ale: 3 carbs, 99 calories, 0 grams of sugar, and always gluten reduced. This light and citrusy beer is refreshing and full of flavor. Later in June, the Ultimate Beers lineup will add Ultimate Wheat Ale, our first national gluten reduced wheat ale, and Ultimate IPA.

Omission also launched its non-alcoholic line this year, extending the offerings of balanced choices for conscious drinkers who desire the full flavor of craft brews. Good to Go Golden and Bright Eyed IPA are great tasting Non-Alcoholic Brews that deliver on the full craft beer taste and experience, without the alcohol – all while being better balanced and always gluten reduced.

“Omission has always been about balance with our gluten reduced beers. With consumers seeking new and different ways to achieve balance, Omission’s new line-up of great tasting and better-balanced Ultimate Beers and Non-Alcoholic craft styles uniquely satisfies this need,” said Ken Kunze, Omission Balanced Brewing general manager. “Starting as gluten reduced, and adding Ultimate Light in 2017, validated our vision; and extending the Ultimate beer lineup with the Ultimate Wheat Ale and Ultimate IPA plus having the new Non-Alcoholic Brews is the next expression of our relaunch. As purchasing behavior continues to move online, consumers will now be able to find Omission in both traditional and direct-to-consumer channels.”

In addition to direct-to-consumer availability on its website, Omission Balanced Brewing products have national distribution in on- and off-premise, including placements in leading retail chains or menus focused on gluten reduction or health & wellness.

More information, please visit: https://www.drinkomission.com/beer

ULTIMATE BEERS:

Ultimate Golden Ale 
Crafted to be the Ultimate combination of better balanced attributes, great taste, plus always gluten reduced. This light and citrusy beer is refreshing and full of flavor.
•ABV: 4.2%
•3g carbs
•99 calories
•0g sugar
•Gluten reduced
•6 pack 12-ounce cans and 12 pack 12-ounce cans
•Availability: National

Ultimate Wheat Ale (launching late June 2022) 
Light and hazy with a citrusy & fruity flavor. A gluten reduced wheat ale.
•ABV: 4.0%
•2.3g carbs
•95 calories
•0g sugar
•Gluten reduced
•6 pack 12-ounce cans
•Availability: National

Ultimate IPA (launching late June 2022) 
A low-carb IPA with the hoppiness craft drinkers love, with a clean, crisp finish.
•ABV: 4.5%
•6g carbs
•120 calories
•0g sugar
•Gluten reduced
•6 pack 12-ounce cans
•Availability: National

NON-ALCOHOLIC:

Good to Go Golden 
Easy-drinking and full of flavor. Citrusy hops and a clean finish give you all the great taste and refreshment of a craft brew, but with less than 0.5% ABV.
•Non-alcoholic (Less than 0.5% ALC BY VOL)
•60 calories
•Gluten reduced
•6 pack 12-ounce cans
•Availability: National

Bright Eyed IPA 
A refreshing, modern and balanced IPA. With notes of citrus and stone fruit, this brew drinks smooth and delivers on the full craft IPA experience, but with less than 0.5% ABV.
•Non-alcoholic (Less than 0.5% ALC BY VOL)
•80 calories
•Gluten reduced
•6 pack 12-ounce cans
•Availability: National

 

For More Information:
http://www.drinkomission.com