Big beer’s “corntroversy” is moving from television screens to the courtroom. MillerCoors today filed a lawsuit in the U.S. District Court for the Western District of Wisconsin that claims Anheuser-Busch’s Bud Light Super Bowl ads and its subsequent “transparency” ads are part of a “false and misleading advertising campaign” aimed at deceiving health-conscious consumers.
- BREWERY TYPE
- Production - Large
- For more than 160 years, Anheuser-Busch and its world-class brewmasters have carried on a legacy of brewing America’s most-popular beers. Starting with the finest ingredients sourced from Anheuser-Busch’s family of growers, every batch is crafted using the same exacting standards and time-honored traditions passed down through generations of proud Anheuser-Busch brewmasters and employees. Best known for its fine American-style lagers, Budweiser and Bud Light, the company’s beers lead numerous beer segments and combined hold 46.4 percent share of the U.S. beer market. Budweiser and Bud Light Lime Lime-A-Rita were named Brands of the Year for the Beer and the Spirits, Malt Beverages and Wine categories, respectively, by Ace Metrix® in 2014. Anheuser-Busch is the U.S. arm of Anheuser-Busch InBev and operates 16 local breweries, 17 distributorships and 23 agricultural and packaging facilities across the United States, representing a capital investment of more than $15.9 billion. Its flagship brewery remains in St. Louis, Mo., and is among the global company’s largest and most technologically capable breweries. Visitor and special beermaster tours are available at its St. Louis and five other Anheuser-Busch breweries.
- ANNUAL PRODUCTION
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The NCAA men’s basketball tournament officially tips off on Thursday, and several major beer manufacturers are already jockeying for fans’ attention. MillerCoors, Anheuser-Busch InBev, Craft Brew Alliance (CBA) and D.G. Yuengling are among the beer companies hoping consumers will want to catch a buzz with their products while watching for buzzer beaters this month.
Anheuser-Busch InBev today said it planned to make a number of changes to its board of directors, including the appointment of former Altria CEO Martin Barrington as chairman and the addition of three more female board members. The changes are subject to shareholder approval and expected to become official on April 24, following the company’s annual shareholder meeting.
In the latest edition of People Moves: Long-time beer executive Bill Hackett retires from Constellation Brands; Crook & Marker hires Bai president; and Anheuser-Busch InBev board chairman set to resign.
Don’t be alarmed if your next Natty beer run has you crossing paths with a fun-loving flock of flamingos because Naturday season is officially her. Natty Light is introducing Naturdays, a sessionable light lager brewed with phenomenal strawberry lemonade flavor.
In this week’s edition of Last Call: The Massachusetts high court denies Craft Beer Guild’s “pay-to-play” appeal; Drizly sues its co-founder; U.S. beer shipments increase in January; and more industry news.
Anheuser-Busch InBev today reported 2018 global revenue growth of 4.8 percent — to more than $54.6 billion — despite continued declines in the U.S.
The fragile alliance among the United States’ largest beer producers is at risk following Anheuser-Busch InBev’s Super Bowl ads for Bud Light that highlighted its ingredients and the use of corn syrup in competitor offerings Coors Light and Miller Lite, made by MillerCoors.
In this week’s edition of Last Call: Actual Brewing files for bankruptcy; beer sales grow in January; Northern Eagle Beverage acquires New Jersey A-B wholesaler; class-action lawsuit filed against Molson Coors; and more industry news.
Anheuser-Busch InBev today announced the purchase of fast-growing Cutwater Spirits, a craft distilling venture that was originally born inside of Ballast Point Brewing & Spirits. Specific financial terms of the deal – A-B InBev’s first in the spirits space — were not disclosed.
RITAS, the legendary brand behind the original margarita in a can, is expanding its core lineup for the first time with RITAS Spritz. Forget the swirl, stuffy attitude and fancy decanter, RITAS Spritz is making its debut as wine’s alter ego.
In this week’s edition of Last Call: Alvarez & Marsal reaches an agreement to sell DME Group’s main business; lawmakers threaten to limit dates for Boston beer gardens; and the U.S. House introduces the Craft Beverage Modernization and Tax Reform Act.
ZX Ventures, Anheuser-Busch InBev’s venture capital arm, has acquired the remaining portion of beer ratings website RateBeer.com that it did not already own. Financial terms of the deal were not announced, but a spokesperson for ZX Ventures said the transaction had closed.
Benson Hill Biosystems, a crop improvement company unlocking the natural diversity of plants, and Anheuser-Busch InBev (AB InBev), the world’s leading brewer, announced a global partnership to develop improved barley varieties using Benson Hill’s computational platform Breed, powered by CropOS.
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