Goose Island Begins Nationwide Rollout

The Goose has landed. Nationwide.

Goose Island, the Anheuser-Busch InBev-owned, Chicago-based brewer that last August announced its intent to extend distribution nationally in 2013, has made its core offerings available on draught across the country.

The company said draught availability of its 312, IPA, Honker’s and Mild Winter beers are part of a phased rollout that will include the nationwide release of bottle products later this spring.

In an effort to meet increasing demand for its products, the company will produce them at Anheuser-Busch breweries in Fort Collins, Colo., and Baldwinsville, NY. Goose Island’s Fulton Street Brewery in Chicago will continue to be the sole source of the company’s high-end specialty brands, like Bourbon County Brand Stout, Sofie and Matilda. Production in all locations is led by Goose Island brewmaster Brett Porter, the company said.

The full press release is below:

CHICAGO, Feb. 7, 2013 — As a craft beer trailblazer, Goose Island is introducing four of its beers to consumers throughout the nation, showcasing the company’s brewing creativity and innovation.

312 Urban Wheat Ale, Honker’s Ale, India Pale Ale (IPA) and a rotating seasonal selection of Mild Winter, Summertime or Harvest Ale are now available on draught nationwide. Additionally, those same beers will be available in bottles nationwide beginning this spring.

  • 312 Urban Wheat Ale is a refreshingly crisp wheat beer with a hint of citrus hop flavor.
  • Honker’s Ale is an English-style bitter, combining a fruity hop aroma with a rich malt middle to create a perfectly balanced beer.
  • India Pale Ale (IPA) is a hop lover’s dream with a fruity aroma, set off by a dry malt middle and long hop finish.
  • Seasonal rotation:
    • Mild Winter (In 2013: February, November – December) is an American mild ale and uses rich caramel malts and has spicy rye flavors.
    • Summertime (In 2013: March – August) is a k├Âlsch brewed in the traditional German fashion.
    • Harvest Ale (In 2013: September – October) is a copper-colored extra special bitter (ESB) made with Cascade hops and the richest Midwestern malts.

“As a native Chicago line of brands, the national launch will bring one of the Windy City’s most acclaimed creations to consumers across the country,” said Andy Goeler, Goose Island CEO and president. “Throughout the craft segment, Goose Island’s beers are recognized, respected and loved, maintaining a passionate and knowledgeable fan base over many decades.

To meet increasing demand from the national launch, 312 Urban Wheat Ale, Honker’s Ale, IPA and the seasonal offerings will be produced at Anheuser-Busch breweries in Fort Collins, Colo. and Baldwinsville, N.Y. Led by Goose Island brewmaster Brett Porter, Goose Island brewers will oversee the production of all the beers at the new facilities.

“We’re beyond excited to bring 312 Urban Wheat Ale, Honker’s Ale, IPA and our seasonal beers to consumers across the country,” said Porter. “At the same time, the original Chicago brewery is increasing capacity for barrel aging, and expanding availability of high-end, experimental and specialty beers like Bourbon County Brand Stout, Sofie and Matilda. Now, more beer lovers will be able to regularly enjoy Goose Island products that showcase our brewing quality, imagination and skill.”

While more consumers will now be able to enjoy Goose Island beers, full availability may vary by city, state or region.

Fans of Goose Island who are 21 years old or older can find more information and retailers near them at, and on Twitter (@GooseIsland).

About Goose Island:

Founded in Chicago in 1988, Goose Island is one of the most successful craft breweries in the Midwest and produces some of the most popular, and award winning, beers in the U.S. Since 1989, Goose Island beers have won a variety of awards at acclaimed beer events including the World Beer Championships, World Beer Cup, World Expo of Beer and the Great American Beer Festival (GABF). At GABF in 2012, Goose Island IPA won Gold in the English-style India Pale Ale category.

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