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Boston Beer Depletions -7%, Shipments -25.1% in Q1 2022

Boston Beer Depletions -7%, Shipments -25.1% in Q1 2022

Boston Beer Company’s big first quarter in 2021 as it built hard seltzer inventories is coming to roost a year later. The company reported declines in depletions and shipments of -7% and -25.1%, respectively in the first quarter of 2022.

Jim McGreevy to Join Coca-Cola PACS Following Beer Institute Departure

Jim McGreevy to Join Coca-Cola PACS Following Beer Institute Departure

The next chapter for Jim McGreevy, the outgoing president and CEO of the Beer Institute (BI), will be at the Coca-Cola Company’s North America Political Action Committees (PACS), as VP of public policy, federal government relations and political engagement (PPGR).

Dry Shelves: Retailers Build Out Non-Alc Adult Beverage Sets

Dry Shelves: Retailers Build Out Non-Alc Adult Beverage Sets

Between non-alcoholic spirits, beers, wines and mocktails, the options for consumers have boomed over the past few years, but the rise of this category has also presented a challenge for retail buyers – raising questions of where in the store these zero proof products belong. Now, as retailers expand their NA offerings, some stores such as Washington-based Town & Country Markets, are creating sets exclusively dedicated to the new wave of non-alcoholic adult beverages.

Reyes Picks Up Bell’s Brewery Portfolio Within Its Indiana Territory

Reyes Picks Up Bell’s Brewery Portfolio Within Its Indiana Territory

The Bell’s Brewery portfolio is moving to the Reyes Beer Division in the majority of the wholesaler’s Indiana territory. Reyes, the largest beer distributor in the U.S., announced today that its Monarch Distributing subsidiary has closed on agreements for the Michigan craft brewery’s brand rights in its Indiana footprint, adding about 175,000 cases to Monarch’s operation.

BrewDog Closes Indianapolis Taproom

BrewDog Closes Indianapolis Taproom

BrewDog USA has permanently shuttered its Indianapolis-based taproom, a spokesperson confirmed Friday.

Spirits Investor 99 Proof Partners Seeks Well-Crafted Stories

Spirits Investor 99 Proof Partners Seeks Well-Crafted Stories

Matt Brown had worked with entrepreneurs for more than 20 years, but it was his first beverage client who lured him into craft spirits. Now, the business advisor and entrepreneur is all in, with two partners who are focused on investing in craft spirits brands that have stories that make a splash.