Founders Lays Off 8 As It Refocuses on On-Premise Business
Michigan’s Founders Brewing Company has cut eight jobs as it restructured its business to focus on the on-premise channel, a spokesperson confirmed to Brewbound.
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Craft beer industry news.
Professional Fighters League Announces Bravago Bold Seltzer as Official Hard Seltzer Partner
The Professional Fighters League (PFL), the fastest growing and most innovative sports league in the world, announced that Bravago Bold Seltzer will become the Official “Hard” Seltzer of the PFL ahead of its first event of the 2022 Regular Season on April 20 at Esports Stadium Arlington in Arlington, TX.
New Realm Brewing Releases Ready-to-Drink Craft Cocktail Sampler Pack
Releasing just in time for warmer weather is New Realm’s first Ready to Drink Craft Cocktail Sampler!
Surreal Brewing Expands into Walmart Stores Across Southern California
Surreal Brewing, the award-winning non-alcoholic craft beer company, is proud to announce its expansion into Walmart stores across Southern California.
Brewbound Podcast: ‘Stone Cold’ Steve Austin and El Segundo on the Broken Skull Beers
WWE legend “Stone Cold’ Steve Austin and El Segundo Brewing Company leaders Rob Croxall and Tom Kelley share how their partnership on the Broken Skull line of beers works, the bump the beers received following this year’s WrestleMania, why their collaboration feels organic and the future of the brand.
Heineken Launches New Heineken Silver Campaign
Heineken® is launching the next phase of their new Heineken® Silver campaign assets including TVC and OOH creative.
Lawson’s Finest Liquids Becomes Industry’s Latest Solar-Powered Brewery, and Location of Vermont’s Largest Solar Canopy
Lawson’s Finest Liquids announced today that construction of the largest solar canopy in the state of Vermont is now complete at the company’s Brewery and Taproom in Waitsfield.
Good Sunday Ready-To-Drink Vodka Sodas Launch In California With Distribution Support From Southern Glazer’s Wine & Spirits
Good Sunday has officially launched its debut line of premium ready-to-drink (RTD) vodka sodas in the California market.
Bud Light NEXT Celebrates Climate Neutral Certification Ahead of Earth Day 2022
On the way to a Net Zero Future, Bud Light NEXT will recognize Climate Neutral milestone by purchasing all electricity at this year’s League of Legends Championship series in Houston from clean, renewable sources
New Realm Brewing Introduces 2 Single-Serve 19.2 oz. IPAs: Tank Dog Hazy Imperial IPA and West-Coast Imperial IPA
New Realm Brewing is set to release their latest innovation, a single-serve 19.2oz Imperial IPA series called Tank Dog.
Threes Brewing Opens New Shop In Moynihan Train Hall
City dwellers, commuters, out-of-town visitors, and sports fanatics can now grab beer from Threes Brewing and other craft breweries just steps away from Penn Station and Madison Square Garden.
Reyes Picks Up Bell’s Brewery Portfolio Within Its Indiana Territory
The Bell’s Brewery portfolio is moving to the Reyes Beer Division in the majority of the wholesaler’s Indiana territory. Reyes, the largest beer distributor in the U.S., announced today that its Monarch Distributing subsidiary has closed on agreements for the Michigan craft brewery’s brand rights in its Indiana footprint, adding about 175,000 cases to Monarch’s operation.
BrewDog Closes Indianapolis Taproom
BrewDog USA has permanently shuttered its Indianapolis-based taproom, a spokesperson confirmed Friday.
Spirits Investor 99 Proof Partners Seeks Well-Crafted Stories
Matt Brown had worked with entrepreneurs for more than 20 years, but it was his first beverage client who lured him into craft spirits. Now, the business advisor and entrepreneur is all in, with two partners who are focused on investing in craft spirits brands that have stories that make a splash.