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Craft beer industry news.

Sierra Nevada CCO Joe Whitney to Retire in January

Sierra Nevada CCO Joe Whitney to Retire in January

Sierra Nevada Brewing Company chief commercial officer Joe Whitney will retire, effective January 5, 2024, according to a message shared by Ken Grossman late Friday.

Firestone Walker’s 2024 Brewmaster’s Collective

Firestone Walker announced the 2024 edition of its Brewmaster’s Collective beer club, encompassing a Welcome Kit and 21 small-batch barrel-aged beers as well as numerous exclusive membership benefits.

Boulevard to Launch NA Wheat, Spacer Camper Quantum Hop DIPA and Jackpot Mix Pack Featuring Tank 7 in 2024

Boulevard to Launch NA Wheat, Spacer Camper Quantum Hop DIPA and Jackpot Mix Pack Featuring Tank 7 in 2024

Non-alcoholic offerings and variety packs were common threads in the 2024 brand plans across the Duvel USA family, which the company’s leadership presented to wholesalers via livestream Thursday. In a very meta pre-recorded video, EVP of sales and marketing Bobby Dykstra hosted a TV watch party for Duvel USA’s leadership team, which consisted of brand… Read more »

Beer Institute: Facing Challenges from Spirits and Government Forces, Beer Industry Must Unify

Beer Institute: Facing Challenges from Spirits and Government Forces, Beer Industry Must Unify

Ten months into his tenure as Beer Institute (BI) president and CEO, Brian Crawford said the trade organization and the overall industry have made many strides, but still face several challenges. Crawford cautioned that the founding principles established by the BI in 1862 – limited government intervention, lower taxes and free enterprise – are “facing headwinds” that put those organizational pillars “in danger.”

Zero Gravity Releases Cold Box Variety Pack

Cold Box is here. A brand new seasonal variety pack from Zero Gravity that features some tried and trues, as well as some brand new friends: Green State Lager, Conehead Haze IPA, Powder Jones IPA, and Buck Buck Juice Double IPA.

Houston Breweries Forge Alliance in Historic Beer Odyssey

As Houston transitions from a record heat summer, a significant craft beer event emerges to mark the change. Titled THE MONTH OF MURKEY, this October event sees seven prominent Houston breweries collaborating to honor No Label Brewing’s Murkey Myers DDH HAZY DIPA, which has been recognized with the Global Craft Beer Marketing award for best beer mascot.

Heavy Seas Beer Announces Launch of “Altimore”

Heavy Seas Beer, home of Maryland’s original and largest craft brewer, is excited to announce “Altimore” – the first release in a series of beers crafted using a unique Maryland-native hop variety, the Monocacy hop. 

Speaking Authentically to Gen Z

Speaking Authentically to Gen Z

Generation Z consumers are aligning themselves with brands that share their values. But how do you reach the youngest legal-drinking-age consumers in an authentic way? Mario X. Carrasco, co-founder and principal of technology-driven cultural insights agency ThinkNow, shares how companies can speak to Gen Z consumers, while acknowledging the multicultural future of the U.S.

Craft Beer Review and Reset Trends

Craft Beer Review and Reset Trends

Bump Williams Consulting’s Dave Williams reviews first quarter craft beer performance, craft’s conflicting growth style trends, why hazy IPAs are at break even, SKU count changes and retail reset trends.

Ask a Dealmaker: Where M&A Goes Next

Ask a Dealmaker: Where M&A Goes Next

Several big deals have gone down in 2022, from the sale of Stone Brewing to Sapporo, to Tilray’s recent acquisition of Montauk Brewing. Those transactions have one thing in common: investment bank Arlington Capital Advisors. Arlington director Ryan Lake will speak one-on-one about the current dealmaking landscape for craft breweries, carbonated soft drink makers’ interest in bev-alc, the level of interest in fourth category products, growing middle tier consolidation and much more.