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Goldman Sachs: Distributors Remain ‘Bullish’ on Constellation, Wary of Truly’s Ability to Fight Declines
Constellation Brands continues to be the golden child for distributors with the growth of its Mexican imports, Goldman Sachs analyst Bonnie Herzog reported in her Q3 “Beverage Bytes” survey.
Bud Light Seltzer Introduces Limited-Edition Apple Slices Variety Pack
Bud Light Seltzer is encouraging people to save a pumpkin and #ChooseAppleSlices with a formal PSA and the introduction of its latest limited-edition seasonal offering, the Bud Light Seltzer Apple Slices Variety Pack.
People Moves: Molson Coors Promotes Sales Execs; Eight Beer Names Experiential Marketing Director; A-B Hires Craft Communications Lead
As Molson Coors sales chief Kevin Doyle prepares to retire after nearly 40 years, the company has promoted two sales executives as part of its succession planning. Chief commercial solutions officer Jeff Long will be promoted to chief customer officer, a role that incoming U.S. president of sales and distributor operations Brian Fiero will vacate upon Doyle’s retirement at the end of the year.
Jefferies: Hard Seltzers Are Losing Battle to Tough Summer Comps Despite Growth of Spirits-Based Subsegment
Hard seltzers ended the summer season down -5.5% year-to-date through September 10 in multi-outlet plus convenience channels, as the segment continues to battle tough comps of years past, financial services firm Jefferies reported, citing NielsenIQ data.
Anheuser-Busch InBev Sells Ohio Distribution Branch to Ohio Eagle
Ohio Eagle Distributing has a deal in place to acquire Anheuser-Busch InBev’s (A-B) AB ONE distribution operations in Lima, Ohio.
Anheuser-Busch Launches National Preparedness Month Campaign Centered Around Pet Preparedness
Building on its consistent and long-standing commitment to disaster relief and preparedness efforts, Anheuser-Busch announces the second annual “Prepare For Your Pets” campaign.
Last Call: Beer Kulture, Brave Noise, Women of Bevolution Launch $15K Grant Program; Bud Light Names 2 New Creative Agencies
Beer Kulture, Brave Noise, and Women of Bevolution have launched a grant program aimed at helping underserved groups launch businesses in the craft beverage industry.
A-B Merges Craft and High End Sales Teams; Platform Beer Lays Off 17 from Production Facility
Anheuser-Busch InBev (A-B) has combined the U.S. field sales teams from its craft brewery and “high end” divisions to create a new high end field sales team.

Spirits-Based Seltzers Reach 9.1% Share of Segment; Truly Sheds Most Share; White Claw Stabilizes; Topo Chico Largest Share Gainer
For the 52 weeks ending July 16, the combined malt- and spirits-based hard seltzer segment reached $4.263 billion, according to Jefferies equity research managing director Kevin Grundy. In the last four weeks, spirits-based seltzer’s share of the business has reached 9.1%. Malt- and sugar-based hard seltzers account for 90.9% of the segment – and their sales are declining.

CELSIUS: PepsiCo Deal Allows for ‘Immediate Scale’
CELSIUS’ leadership believes the company’s new distribution partnership with PepsiCo will help increase its distribution footprint by around 40% over the next 12 months as the Florida-based energy drink brand eyes new channels and global growth.
Goose Island Announces 2022 Bourbon County Stout Lineup Ahead of 30th Anniversary
Bourbon County Stout, Goose Island’s annual release of limited-edition barrel-aged stout variants, will turn 30 this November.
Anheuser-Busch InBev Q2 2022: US Revenue +2.7%, But Shipments -2.5%, Depletions -3.2%
Anheuser-Busch InBev reported +11.3% revenue growth and +3.4% volume growth globally for the second quarter of 2022. “Our business delivered sustained profitable growth,” CEO Michel Doukeris said in a press release. “Our volume increased by 3.4%, our top-line by 11.3% and EBITDA by 7.2%. The relentless execution of our strategy, the strength of our brands and accelerated digital transformation enabled us to meet the moment in an ongoing dynamic operating environment.”
Press Clips: Anheuser-Busch to Lay Off 142 AB ONE Oakland Employees; DoorDash Now Requiring ID Scans Before Alcohol Deliveries
Anheuser-Busch InBev (A-B) will lay off 142 employees from its AB ONE operations, following the sale of the Oakland, California-based wholly owned distributor, the San Francisco Business Times reported.
Legal Update: Provi Continues Antitrust Fight; Upslope Sued Over Electrolyte-Infused Hard Seltzer
E-commerce beverage-alcohol platform Provi defended its antitrust lawsuit against Southern Glazer’s Wine and Spirits and Republic National Distributing Co. (RNDC) this week, arguing the two distribution giants have relayed a “misleading narrative” to the court, Law360 reported.