Just in time for “Dry January,” Brooklyn Brewery will launch the next offering within its fast-growing non-alcoholic beer line Special Effects. The New York craft brewery today officially announced the addition of an IPA to the Special Effects portfolio to go along with Hoppy Amber.

San Diego-based Societe Brewing is moving wholesaler networks in California. Effective January 4, Societe’s offerings will be distributed by Stone Distributing throughout Southern California, Brewbound has learned.

In the wake of several terminations by a handful of larger beer suppliers over the last two years, a group of California beer wholesalers have launched a new association, the California Family Beer Distributors (CFBD).

Bell’s Brewery has filled out its new distribution map in southern Indiana. The Comstock, Michigan-headquartered craft brewery announced 15 new wholesaler partners, all within Anheuser-Busch’s network of wholesalers in the state.

Middle-tier consolidation continues to chug along, this time in Alabama. Gulf Distributing Holdings in Mobile, the state’s largest beer wholesaler, completed the acquisition of Supreme Beverage Co. in Huntsville on December 4.

Atlanta’s Monday Night Brewing today announced the promotions of long-time employees Rachel Kiley and Kayla Rumpfeldt to the roles of chief operating officer and chief marketing officer, respectively. As part of the move, Monday Night co-founder Jonathan Baker, who had served as CMO, will transition to CMO emeritus and remain involved in the direction of the brand.

Crescent Crown — which operates distribution territories in Louisiana and Arizona and sells more than 37 million cases of beverages annually — announced Monday a deal to acquire Jim Carey Distributing Company in Covington, Louisiana.

National not-for-profit trade ground the Brewers Association (BA) today announced the organization’s priorities and initiatives for 2021. The BA, which promotes the interests of small and independent craft brewing companies, shared in an email to members that its board of directors held its final meeting of 2020 in which the organization’s 2021 budget was approved and the trade group’s agenda and priorities for the new year were set.

The CANarchy Brewery Collective has forged its first non-alcoholic beverage partnership. The craft brewery rollup announced today a master distribution agreement with Revitalyte, a recovery beverage sold in convenience and liquor stores that is targeted to those seeking a remedy for hangovers and athletes looking for a recovery drink.

Heineken USA (HUSA) is cutting 14% of its workforce, effective January 1, 2021, Brewbound has confirmed.

Eugene, Oregon-based Ninkasi Brewing Company has instituted “organizational and operational changes” over the last month that has led to cuts within its field sales, hospitality and management teams, Ninkasi Brewing CEO Nigel Francisco confirmed to Brewbound.

2021 will mark a “big bet” year for Golden Road within Anheuser-Busch. The world’s largest beer company via its craft business unit, the Brewers Collective, will increase its investment in the Los Angeles-based craft brewery that it acquired in 2015 by seven times in 2021.

Lou Romano, who had served as president of Flying Fish Brewing for the last three years, is exiting the Somerdale, New Jersey-based craft brewery; Sierra Nevada has appointed Kyle Ingram as its brand director; and more job changes in the beer industry.

Grand Rapids, Michigan-headquartered Founders Brewing Company laid off 89 retail workers at its taprooms in Detroit and Grand Rapids, effective November 18, according to a Worker Adjustment and Retraining Notification Act (WARN) filed that same day with Michigan’s Department of Labor and Economic Opportunity, Workforce Development.