A day after announcing plans for a new location on Cape Cod, popular Massachusetts beer maker Tree House Brewing has announced another expansion, this time westward with a new location planned for Deerfield.
The Deerfield location, which will open for to-go sales by late winter 2021, “occupies an impressively beautiful western Massachusetts pastoral landscape in the shadow of the famous and well-traveled Mt. Sugarloaf State Reservation,” the company wrote.
From the department of things to look forward to in 2021, part two:
Tree House Western Massachusetts!
🍁 🍻 https://t.co/z3AUnCfEII pic.twitter.com/TZizq7i3AB
— Tree House Brewing Co.🍺 (@TreeHouseBrewCo) November 6, 2020
As with its planned Cape Cod location announced Thursday, Tree House’s goal for its other satellite location is to relieve “pressure from our home campus and making the experience of having a beer with us much more pleasant all around.”
Last year, Tree House sold 49,880 barrels of beer to consumers from its Charlton, Massachusetts-based brewery and taproom, co-founder Nathan Lanier told Brewbound in May. It is the country’s largest taproom brewer by far. Drinkers stand in long lines to purchase beer-to-go, and on weekends, traffic flows out of the brewery’s parking lot.
“We have not been perfect and in spite of our most earnest efforts to overcome our shortcomings with continued reinvestment we had to admit to ourselves that Charlton is not enough,” the company wrote. “Tree House Western Mass is a major effort to remedy this problem, relieving pressure on our main campus while bringing the Tree House experience closer to you.”
The new location includes a 100,000 sq. ft. building with 300 parking spots set on 50 acres, located about 60 miles northwest of Tree House’s Charlton headquarters.
Both the Deerfield and Sandwich locations will open for on-premise service by Summer 2021 “depending on the state of the coronavirus pandemic.”
“We are energized with a shared purpose of creating peaceful environments removed from the stresses of the world for all to enjoy,” Tree House wrote. “Right now, it feels more important than ever.”