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In the December 2025 Brewbound Quarterly On-Premise Report, NIQ data reveals a market where growth is increasingly concentrated in specific outlets, formats, and styles, while once-reliable channels quietly lose ground.
The latest CGA by NIQ report captures a U.S. on-premise landscape in flux — one where value and versatility are driving growth, even as premium tiers feel the squeeze.
In this exclusive report curated for Brewbound Insiders, find out where drinkers are going, what they’re choosing, and how beer is holding its ground.
Bars and restaurants in New York and Illinois have outpaced other key markets. In both states, velocity increased +4% compared to the same period in 2021, but was flat compared to the week ending July 16.
Ale Asylum permanently closed last week after 16 years, after a planned sale of the brewery failed to come to fruition, the Madison, Wisconsin-based brewery announced on its website and social media channels Friday.
Sierra Nevada announced last week the closure of its Berkeley, California-based Torpedo Room satellite taproom after nearly a decade in business.
Anheuser-Busch InBev (A-B) will lay off 142 employees from its AB ONE operations, following the sale of the Oakland, California-based wholly owned distributor, the San Francisco Business Times reported.
While the on-premise has had a steady recovery overall this summer, beer sales in the channel are taking a hit.
On-premise value velocity increased +6% nationally in the week ending June 25 compared to the week before, continuing “similar seasonal patterns” to previous years, the market research firm CGA reported today.
Atlanta-headquartered Monday Night Brewing will set up shop in North Carolina next year, when it opens a new taproom and expands distribution in Charlotte, the company announced today.
Weeks after a partial roof collapse at Buoy Beer Company’s facility in Astoria, Oregon, the company has resumed beer production and operations of its restaurant, as well as opened a summer pop-up pub.
Figueroa Mountain Brewing Co. has taken over operations of three Los Angeles brewpub properties from Artisanal Brewers Collective (ABC), and will convert each into specialty Figueroa Mountain taprooms, the Buellton, California-based brewery announced June 17.
New Jersey craft breweries are “disheartened” after the state Division of Alcoholic Beverage Control (NJABC) moved forward on July 1 with special conditions for brewery license holders that limit brewers’ ability to host food trucks and events or sell beverages not produced on site, among other privileges.
Ready-to-drink canned cocktails (RTDs) were a big winner on Drizly over Independence Day weekend (July 1-4), the alcohol e-commerce platform reported today.
Carbon Copy, a brewery and winery launched in 2020, has taken over the former Dock Street Brewery West location in Philadelphia, The Philadelphia Inquirer reported.
IRI-defined ready-to-drink alcoholic beverages (RTDs) have recorded nearly $9 billion in sales over the last 52 weeks (ending June 5) in IRI tracked off-premise channels (multi-outlet plus convenience), according to the market research firm.
McDermott: Alcohol Suppliers Hit with ADA Website Accessibility Lawsuits McDermott Will & Emery’s Alva Mather and Jeremy White cautioned beverage alcohol suppliers that they may be “in legal crosshairs” due to an “uptick in website accessibility cases,” according to a recent blog post. Mather and White wrote that plaintiff firms are issuing “pre-suit demand letters… Read more »
