Beam Suntory CEO Albert Baladi will be stepping down and passing the baton to Greg Hughes, who serves as the company’s senior vice president chief growth and brands officer, the company announced yesterday.

Yellowstone’s Dutton family may be on a strike-imposed hiatus, but the show’s 6666 Grit & Glory beverage-alcohol brand keeps rolling. 6666 Grit & Glory has launched a $3 million media campaign and sweepstakes for a walk-on role on one of the franchise’s productions once the writers and actors strikes end and the Duttons return.

The Beer Institute’s (BI) Code Compliance Review Board (CCRB) has found that Bud Light’s sponsored content with influencer Dylan Mulvaney did not violate the trade group’s Advertising Marketing Code and Buying Guidelines.

From Everything Everywhere all at Once to K-Pop to Joy Ride, Asian and Asian-American pop culture has been rising within the broader American cultural landscape for years, establishing a new wave of mainstream awareness – and influence – for AAPI creators and communities. In the CPG industry, that wave has also begun to make an impact on grocery shelves, as first generation AAPI founders have introduced new brands and products that celebrate their heritage and expand well outside of the international aisle.

The beer industry’s trade groups have been a (mostly) united front in recent years, with leadership from the Beer Institute (BI), Brewers Association (BA) and National Beer Wholesalers Association (NBWA) sharing the stage several times to promote the need for a unified industry and banding together to advocate and pass the Craft Beverage Modernization and Tax Reform Act (CBMTRA) in 2017 and made permanent in 2020.

Lagunitas’ sales and marketing teams have undergone an overhaul in the last month. In a conversation with Brewbound, interim CMO Hannah Dray discussed bringing irreverence and disruptiveness back to the brand.

Reactions to Japanese beer giant Sapporo’s decision to cease operations at Anchor Brewing and liquidate the business continue to roll in. The voice of the San Francisco craft brewery’s workforce is just beginning to be heard.

An indirect consequence of this summer’s backlash against Bud Light is regulators may be taking a closer look at bev-alc marketing on social media.

Lagunitas Brewing Company’s chief marketing officer Paige Guzman has parted ways with the Heineken-owned craft brewery.

In a new ad campaign, Workaholics actor Blake Anderson takes on a question likely popping up on college campuses around the county: why does ready-to-drink cocktail BuzzBallz come in a round, tennis ball-sized bottle?

The Consumer Price Index (CPI) for beer remained above 2022 levels in June, increasing +5.4% at home versus June 2022 and +5.3% away from home, before seasonal adjustment, according to the U.S. Bureau of Labor Statistics (BLS).

Anchor Brewing, the nation’s oldest craft brewery, will cease operations and the business will be liquidated, the company’s public relations firm announced today. The San Francisco craft brewery, which was acquired for $85 million by Sapporo in August 2017, cited “a combination of challenging economic factors and declining sales since 2016.” Ultimately, the company said the economic pressure “made the business

With Brew Talks taking place today (July 12), the Brewbound team previews the Boston event and shares why they’re excited. Justin then quizzes Zoe on her wants in a taproom experience after reviewing a listicle on the best breweries in Massachusetts. Plus, the team salutes Funkytown for garnering more accolades.

Boston Beer is “cranking up the dial on ABV” with its newest offering: Twisted Tea Extreme.