The majority of adult non-alcoholic (ANA) beverage buyers are new consumers to the category, suggesting opportunities for suppliers looking to have a greater impact on the category, according to new data from market research firm NIQ.

Nichole Shustack, Isabelle Cunningham, Helen Plunkett and Michael Rudy have joined the Food, Drug, Medical Device & Cosmetic Practice at ArentFox Schiff, where they will focus on bolstering the beverage-alcohol regulatory practice, the firm announced. After nearly 30 years selling Harpoon and its sibling brands, Jon Schwartz has been named director of commercial strategy at Right Coast Spirits, the joint venture between Harpoon’s parent company Barrel One Collective and FX Matt Brewing.

Point Blank Distributing will lay off 177 employees once the sale of the Oregon-based distributor to Columbia Distributing is completed in late March, according to a Worker Adjustment and Retraining Notification (WARN) Act filing made Thursday with the state.

The best New York bars for non-all (NA) cocktails don’t heavily rely on NA spirits, according to the Inaugural NYC’s Best Bars for NA 2025 Awards.

Now-shuttered Iron Hill Brewery’s fate continues to play out piecemeal in bankruptcy court, as the buyer of half of the brewpub’s locations has resold them along with its intellectual property, among other steps taken to liquidate its assets.

Has bev-alc been focused on the wrong generation?

The numerous conversations the bev-alc industry has had about Gen Z may be disproportionate to the youngest legal-drinking-age (LDA) generation’s actual impact on consumer trends, according to a new beverage trends report from market research firm Circana.

Minneapolis has dominated national headlines for weeks as area residents protest the Department of Homeland Security’s heightened crackdown on Minnesota’s large immigrant population. Tensions have intensified as agents from Immigration and Customs Enforcement (ICE) have killed two American citizens in shootings that have been recorded by observers. Local businesses such as Insight Brewing have taken… Read more »

Modern Times Beer and Ashland Hard Seltzer parent company Wings & Arrow has named Wes Van De Vort as CEO.

Young Lion Gets New Owner; Ex-Employee Sues Legion Brewing; Samuel Adams Drop a Cherry Bomb; Budweiser Drops Super Bowl LX Ad; People Moves at Holidaily, Bell’s; Athletic’s Bill Shufelt on Bold Names; Womrtown’s Patriot Place Taproom Gets a ‘Glow Up.’

With Constellation Brands and Live Nation now in its corner, Hiyo is focused on defining the positioning of its relaxing “social tonics.”

Inflationary pressures, changing consumer shopping habits, immigration enforcement tactics, COVID-19, weather – all and more have been listed as causes for bev-alc’s less-than-ideal last few years. But one of the largest hurdles for the industry might be by its own design, according to National Beer Wholesalers Association (NBWA) chief economist and VP of analytics Lester Jones.

After 25 years at the Colorado Convention Center, the Great American Beer Festival (GABF) will move outdoors, festival host the Brewers Association (BA) announced Tuesday.

Future Proof Brands, the Austin-based parent company of BeatBox Beverages, plans to lay off 158 employees following Anheuser-Busch InBev’s (A-B) majority share acquisition of the party punch maker.

Hemp THC drink makers RYTHM and Señorita have each inked multi-year agreements with the United Center in Chicago.