Petainer, the market leader in innovative PET packaging, is focusing on the fast-growing micro and craft brewer markets in China and the surrounding region as part of its global expansion plans. The business has made a significant investment to ensure that it can support this key market effectively and efficiently and is working with KHS China as its official distributor.
Petainer’s market-leading PET one-way petainerKeg™ is increasingly being used as a low-cost alternative to traditional steel kegs because it offers significant cost of ownership and sustainability benefits. It also provides enhanced product protection, making sure that the beer is as good as the day it was brewed for up to nine months.
Chris McEwan, Group Business Development Director, Petainer, said: “This is an exciting opportunity for Petainer as China’s craft beer market continues to grow apace. As a result, breweries will need to provide increasing volumes of beer in draught format. petainerKeg™ offers them with a low-cost and sustainable solution to growing their market, supported by world-class technical expertise.”
Using its knowledge and experience of working with larger, global brewers, Petainer has developed a highly-tailored craft brewery proposition. Petainer’s wide-ranging offer to support smaller breweries also includes:
Petainer’s on-line shop www.petainershop.com makes purchasing smaller quantities of petainerKeg™ as quick and efficient as possible. Brewers can choose, purchase and take delivery of their kegs in three to four days – with the click of a mouse.
The free petainerKeg™ App ensures that help is always on hand when using the kegs – in addition to Petainer’s team of technical experts who are available to provide advice and support when needed. The App provides step-by-step instructions for the correct use of the petainerKeg™ with Well-Type Fitting (S and D type with no pressure release valve) and with Flat-Type Fitting (A type with no pressure release valve) which is coming soon. The app is available for free on the Apple App Store
Petainer is exhibiting at this year’s Craft Beer China 2017 Conference & Exhibition (CBCE) which is taking place at the Shanghai World Expo Exhibition & Convention Centre, from 17 to 19 May. Petainer will be sharing the stand with KHS, its official distribution partner in the region – stand D01.
For more information about Petainer’s range of products and services, please visit, www.petainer.com or contact Petainer’s distributor at KHS: Ethan Zhang (firstname.lastname@example.org).
Petainer is a global leader in high performance and sustainable packaging. It is a specialist engineering and disruptive technology business, an industry-leader in the development, design and manufacture of PET (Polyethylene Terephthalate) food and beverage containers.
Petainer creates plastic packaging, often using highly engineered PET, which is stretched to reduce the weight of the packaging but without compromising strength and performance. This offers global brands advantages in terms of both cost and sustainability. See www.petainer.com.
Petainer is a UK-based company which has production plants in Sweden and the Czech Republic, blowing facilities in North America, Russia, India and Australia, as well as sales offices in Sweden, the Czech Republic, Germany, the USA, Canada and UK.
petainerKeg™ is a one-way 20 or 30 Litre keg made from highly engineered advanced polymers for the beer, wine and other beverage segments.