Rochester Mills Expands Distribution in Michigan

Rochester MillsROCHESTER, Mich. — Rochester Mills Beer Co. and Production Brewery has recently inked deals with eleven Michigan distributors, including most recently West Side Beer Distributing, which is now supplying beer to the greater Lansing, Grand Rapids, Kalamazoo and Wayne County markets.

Rochester Mills had previously signed deals with Hubert Distributors (Oakland), Petitpren, Inc. (Macomb), Great Lakes Beverage Co.(Detroit), Cox & Sons Inc., Daniel L. Jacob & Co., Fabiano Brothers, Inc., Earl Smith Distribution Company, Smith Distribution Company, Tyler Sales Company, Inc., and Floral City Beverage. The brewery is currently in talks with six more distributors and expects to be able to service every county in the Lower Peninsula and 2/3 of the Upper Peninsula early this Spring.

“We are excited to be partnering with a well established network of distributors as we roll out our craft beer brands across Michigan,” said Rochester Mills founder, Mike Plesz. “By adding these partners we will be able to reach a broader customer base with draft and packaged product that is made right here in Michigan.”

The brewery is currently shipping Cornerstone IPA, Rochester Red Ale and Milkshake Stout in 16 oz. aluminum cans and on draft. The current seasonal beer is the Snow Dazed Winter Ale, which is only available on draft and in limited quantities. Limited batches of Bourbon-Barrel-Aged (BBA) versions of Milkshake Stout, Rochester Red Ale and Snow Dazed are available. The next seasonal beer selection available for distribution will be the Michigan Maple Brown Ale.

ABOUT ROCHESTER MILLS BEER CO.

Rochester Mills Beer Co. has been one of the top producing brewpubs in Michigan since it opened in 1998. The pub offers a diverse beer menu with eleven different styles of beer consistently available as well as a number of reoccurring seasonal offerings. In 2012 the Rochester Mills Production Brewery was opened and began producing select year-round and seasonal offerings that are distributed across Michigan on draft and in 16oz. aluminum cans.