Pittsburgh’s ToonSeum Introduces 2013 Edition of Illustration Ale by East End Brewing

Pittsburgh, PA – Illustration Ale- The ToonSeum, Pittsburgh’s museum of to the cartoon arts, is proud to announce the 2013 edition of Illustration Ale, a robust Belgian style beer brewed exclusively for the ToonSeum by Pittsburgh’s own East End Brewing Company. Illustration Ale is a 1,600-bottle limited-edition Belgian specialty ale created as a fundraiser for the ToonSeum. A portion of the proceeds from the sale of each 750ml bottle will directly benefit the ToonSeum. The beer is a bottle-conditioned ale, brewed with a farmhouse ale yeast which adds spice and nuance to the rich dark malt character.

The 2013 Illustration Ale is also hopping with creativity! Six amazingly talented Pittsburgh artists designed the labels for the series. Artists include Jessica Heberle, Ilene Winn-Lederer, Sarah Miller, Lizzee Solomon, strawberryluna and Nora Thompson. Each artist brings a unique style to their label, creating a masterful collection of artwork inspired ale. Guests can chose their favorite artist or collect the whole series.

East End Brewing and the ToonSeum will unveil the 2013 Illustration Ale with a special tasting session at the ToonSeum on December 5. Guests will not only get the first sips of the special brew, but will also be able to meet past and present label artists, have their bottles autographed, and enjoy the current exhibit featuring one of the most popular beer swigging characters of all time, Hagar the Horrible! Tickets to Illustration Ale are $25.00 and include one complimentary bottle of Illustration Ale from the artist of the ticket holder’s choosing. The event takes place on December 5th at 7:00pm at the ToonSeum in downtown Pittsburgh.

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