Leinenkugel’s Releases Oktoberfest, A German-style Marzen

CHIPPEWA FALLS, WI — Leinenkugel’s is rolling out barrels of its seasonal Oktoberfest brew in time for crisp, cooler temperatures. Celebrating over a decade of brewing Oktoberfest, Leinenkugel’s is bringing the traditional German Marzen-style flavor to bottles and draft across the U.S., beginning now through October.

First introduced in 2001 to honor Jacob Leinenkugel, who came to the U.S. from Germany and began Leinenkugel’s in 1867, Leinenkugel’s Oktoberfest is brewed with Munich, Caramel and a blend of 2-row Pale malts. These barley malts give Leinie’s Oktoberfest a rich, hearty character and deep amber color, while four hop varieties provide an aromatic and smooth, well-balanced lager.

“Leinie’s Oktoberfest is an aromatic, smooth beer that enhances the flavors and aromas of the season,” said Jake Leinenkugel, president of the 145-year-old Jacob Leinenkugel Brewing Company. “Oktoberfest combines malty sweetness with carbonation and hop bitterness to cool down the intensity of spicy foods, a great experience to share with friends during the shorter days and longer evenings of the fall season.”

Available nationwide on draft and in six- and 12-pack bottles wherever Leinenkugel’s is sold, Leinenkugel’s Oktoberfest retails for approximately $6.99 — $7.49 a six-pack.

Brewbound Job Board

The leading job board for the beer industry. Featuring hundreds of jobs from leading breweries and associated companies.

Brewbound Marketplace Listing

The Brewbound Marketplace features listings for equipment, services, and more. Post a listing today.

Brewbound's Database of Breweries

Brewbound's database of breweries includes thousands of breweries from around the world.

Beer Events Calendar

A public calendar of events that are happening in the beer industry

View calendar | Post Event
Brewbound Live Winter 2020

Virtual ● Dec. 14+15, 2020

Register Now
BevNET Live Winter 2020

Virtual ● Dec. 7-9, 2020

Register Now

Brewbound Podcast

The Brewbound Podcast features interviews with beer industry executives and entrepreneurs, along with highlights and commentary from the weekly news. New episodes every Thursday.

Brewbound Job Board

A weekly live-streamed discussion series with beer industry leaders and watchers on the business adjustments being made during the COVID-19 crisis and the future of the industry.