Jack’s Abby Collaborates with the Pink Boots Society on ‘The Brewture is Female’

FRAMINGHAM, Mass. — For International Women’s Day, Jack’s Abby Craft Lagers is currently brewing The Brewture is Female in collaboration with the Pink Boots Society. The canned lager, ‘The Brewture is Female’, is a 5% pink session India Pale Lager, naturally colored with Beet Juice. The IPL features the Pink Boots Society 2018 hop blend, consisting of Palisade, Simcoe, Mosaic, Citra and Loral hops.

“The Pink Boots Society funded a scholarship I won for a once in a lifetime trip to Bavaria last Fall, and I’m thrilled to be able to give back to them and see other women have opportunities to advance their knowledge and experience. We’re brewing a pink session IPL that will be a visible testament to the Pink Boots Society, as well as a supremely crushable hoppy lager. We wanted an opportunity to showcase the hop blend developed by Pink Boots members, but also be sure we could drink a few in one night. It’s our party and we’ll drink if we want to,” said Kate Steblenko, Jack’s Abby Quality Manager and Pink Boots Member.

All women working at Jack’s Abby Craft Lagers have been invited to participate in the Brew day. A portion of all proceeds from the collaboration will go to the Boston Chapter of the Pink Boots Society. ‘The Brewture is Female’ will be packaged in 16-oz cans and be sold exclusively at the Jack’s Abby Beer Hall and Kitchen. The label art will feature the signatures of those women who participated in the Brew Day. An official release party for the collaboration will be announced later this month.

About Jack’s Abby Craft Lagers

Jack’s Abby Craft Lagers has been brewing world class lager using traditional German standards and American innovation since 2011.  Founded by three brothers, Jack, Eric, and Sam Hendler, Jack’s Abby has become a mainstay of the craft brewing scene in the Northeast and nationwide.  Brewing lager, and only lager, has allowed American consumers to celebrate the rich history of German brewers and expand their palettes at the same time.  Jack’s Abby challenges the idea that American lager belongs to macro brewers, elevating its position in the craft beer marketplace.

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