ASHEVILLE, N.C. – Towers of empty ruby red beer cans await being filled and chilled at Highland Brewing. When they are released on September 16, Gaelic Ale will go outdoors in a big way. Brewed and bottled since 1994, 12-ounce cans will be available in all areas where Highland is sold. Gaelic Ale has long been the top-selling native beer in North Carolina. The addition of cans makes the beer more welcome outdoors, which is often where Highland staff are found.
“With bottling and canning operations, we are in a new chapter. And Gaelic is the right beer to package both ways because of its flexibility – its medium body and balance.” said Leah Ashburn, President. “It fits with food or on its own, in cool or warm weather. Gaelic cans will be with me on my next hike.”
This rounds out their already strong line of canned options. Earlier this year Highland Pilsner debuted in cans, followed mid-summer by Mandarina IPA. With their flagship now in cans, Highland plans to expand can distribution. Over the coming months, look for Highland cans in all their distribution areas: North Carolina, South Carolina, Florida, Georgia, Alabama, Tennessee, Virginia, Ohio, Kentucky, and Washington, DC.
The first access to Gaelic Ale cans is at the brewery release on Friday, September 16, 4-9pm. Guests may purchase cans to go. They may also stay for a classic draft pour and hang out in the meadow, indoor tasting room or rooftop beer garden. Free live music and food trucks will complete the scene. The event is free.
About Highland Brewing Company
Highland Brewing Company has crafted the highest quality beer with North Carolina mountain water since 1994. Family-owned and Asheville’s first legal brewery since Prohibition, it is a local favorite for beer fans, music fans, and families. Highland’s name honors the Scots Irish who settled in the Appalachian Mountains in the 18th and 19th centuries. Adding to the tradition of honor, Highland’s seasonal beers are named after protected features of the North Carolina and Tennessee landscapes. The flagship beer, Gaelic Ale, and other styles of Highland beer are available in nine states and Washington, DC. For details on tours, special events, concerts, sustainability efforts, the new event center and more, visitwww.highlandbrewing.com.