Bale Breaker Hires New Western Washington Sales Manager

YAKIMA, Wash. – Bale Breaker Brewing Company recently named Sara Williamson as its Western Washington Area Manager.

Williamson, who most recently served as Area Sales Manager for Sierra Nevada Brewing Co., has 15 years of beverage sales experience in Washington state. She will work withNorthwest Beverage and Sound Beverage sales reps to strengthen relationships between Bale Breaker and the entire Western Washington distribution network.

“I’m looking forward to telling the story of the Smith family’s multigenerational connection to the hop fields that surround the brewery,” Williamson said. “I met the family at the 2010 hop selection, and was immediately impressed with their commitment to quality.”

With Williamson located in Western Washington, long-time sales manager Jonathan Mullen will shift his focus to core markets in Eastern Washington and North Idaho.

According to brewery co-owner Kevin Quinn, Bale Breaker continues its quest to be the local beer of choice for Washington-state craft beer drinkers, both on and off premise. “Adding talent like Sara to our experienced sales team is a thrill,” said Quinn.

About Sara Williamson

Sara Williamson started her beverage career with Columbia Distributing in 2003 and spent 6+ years growing sales as an on-premise rep in Fremont and Queen Anne. Then she made the move to Sierra Nevada Brewing Co. as a sales rep in 2010. By 2012, she expanded her territory and became an Area Manager covering Columbia Kent, Columbia Everett, Yakima and Tri Cities, and eventually adding Sound Beverage as well. 

About Bale Breaker

Crafting fresh-off-the-farm brews from the middle of a hop field, Bale Breaker is a family-owned brewery located in the Yakima Valley. Backed by four generations of hop farming experience, Bale Breaker started in 2013, and has grown to become the fifth largest independent craft brewery in Washington. With a 30-barrel brewhouse at a 27,000 square foot facility, Bale Breaker crafts four year-round canned beers, including the widely celebrated Topcutter IPA, and a diverse offering of seasonal beers in kegs. The onsite taproom hosts frequent food trucks and events, with a beautiful outdoor patio and lawn area, perfect for enjoying the Yakima sunshine.  For more information, visit www.balebreaker.com or follow on Facebook and Instagram.