All Proceeds to Benefit Tri-State Bird Rescue and Research
(Long Island, NY) – (August 3, 2010) – As American’s attention spans for the Deep Water Horizon oil spill begin to wane, Blue Point Brewing Company today announced a batch of charity brew created specifically to help birds hurt by oil spills, both now and in the future. The Black IPA (India Pale Ale) called Toxic Sludge will be available for distribution in draft and 22 oz bottles just in time for fall migration.
“Our poor little beaked brethren think they are vacationing in the sunny Gulf but they are really flying straight into a disaster zone,” said Pete Cotter, president of Blue Point Brewing. “While others are focused on cleaning up the beaches and water, our efforts are purely for the birds.”
Blue Point will donate 100% of net proceeds from Toxic Sludge to Delaware-based Tri-State Bird Rescue and Research to fund their Spreading Our Wings Campaign and long term efforts to build a Wildlife Response Annex.
“The annex will improve our ability to care for large numbers of wildlife affected by oil spills and other incidents in our region,” said Rebecca Elzey, director of development for Tri-State. “Through their perfectly-timed new brew for the birds, Blue Point will be providing ongoing support for our campaign and helping to raise awareness of our mission.”
To help jumpstart fundraising efforts, starting today “Save the Buffleheads” T-shirts will be sold online for $25 at www.bptoxicsludge.com. The smallest diving duck in North America, the Bufflehead breeds in Canada and winters off the Gulf Coast.
Tri-State Bird Rescue & Research is an internationally recognized, licensed, nonprofit wildlife rehabilitation organization that cares for nearly 3,000 injured, orphaned, and oiled native wild birds each year ranging from hummingbirds to eagles. Tri-State is currently leading the wildlife rehabilitation response to the oil spill in the Gulf of Mexico. For more information, visit www.tristatebird.org.
Founded in 1998, Long Island, NY-based Blue Point Brewing is best known for its flagship brand, Toasted Lager that won Gold at the World Beer Cup in 2006. Blue Point brands are currently distributed in 12 states including MA, RI, NH, CT, NY, NJ, PA, DE, MD, VA, NC and FL as well as the District of Columbia. To learn more, visit www.bluepointbrewing.com.