Headlines

KDP to Invest $863M in C4, Enters Long-Term Distribution Pact

KDP to Invest $863M in C4, Enters Long-Term Distribution Pact

Keurig Dr Pepper (KDP) has entered a strategic partnership with C4 Energy producer Nutrabolt and will invest $863 million for a 30% ownership stake in the brand, along with distribution rights, the company announced today.

Brewbound Podcast: The Hazy Aftermath of Brewbound Live

Brewbound Podcast: The Hazy Aftermath of Brewbound Live

Jet lagged but (mostly) unbroken, the Brewbound team regrouped following the Brewbound Live business conference to recap the event. Jess, Zoe and Justin share their favorite parts of the event and recount the latest news stories.

Court Rejects Boston Beer Investor’s Hard Seltzer Lawsuit

Court Rejects Boston Beer Investor’s Hard Seltzer Lawsuit

A U.S. District Court Judge has tossed out a proposed class-action lawsuit filed by an investor against the Boston Beer Company alleging the maker of Truly Hard Seltzer and its top executives failed to disclose decelerating sales of the hard seltzer brand to investors, Law360 reported.

Kroger/Albertsons: CEOs Face Merger Opposition In Senate

Kroger/Albertsons: CEOs Face Merger Opposition In Senate

The CEOs of Kroger and Albertsons Companies, Rodney McMullen and Vivek Sankaran, respectively, faced intense criticism from the Senate Judiciary Antitrust Subcommittee during a hearing Tuesday regarding their plans to execute commitments outlined in the proposed merger agreement.

5 Elected to Brewers Association Board of Directors

5 Elected to Brewers Association Board of Directors

Joining the board to represent packaging brewers are Jason Perkins, VP of brewing operations at Portland, Maine-based Allagash Brewing; and Mitch Steele, co-founder and brewmaster of Atlanta, Georgia-based New Realm Brewing. Packaging brewers sell more than 75% of their volume off their premises.