Craft beer industry videos
WHITE PLAINS, N.Y. – The legendary beard and smoking jacket are back, as Dos Equis today announced the launch of its 2013 creative advertising campaign featuring the “Most Interesting Man in the World.” The advertising icon will be featured in new spots set to run nationally via television and online, all of which ending with… Read more »
VICTOR, ID — Grand Teton Brewing, known throughout the West for exceptional craft brews, is proud to announce the release of Oud Bruin Belgian-Style Ale as the second installment of their 25th anniversary Cellar Reserve trilogy. A favorite style of the brewmaster, Oud Bruin Belgian-Style Ale was first brewed in 2007 as a tart, refreshing… Read more »
As craft continues to grow up, an increasing number of small brewery owners — especially those who’ve been in business for more than 20 years — are starting to look for the exit. That means that succession planning is more top-of mind than ever for aging brewery owners looking to retire and cash in on… Read more »
While the growth of the craft brewing industry — it’s now north of 2,400 brewers — had many observers at last week’s Craft Brewers Conference fearing a shakeout, J.B. Shireman remains bullish. It’s an opinion that carries some weight because, come May, Shireman, the vice president of craft services for First Beverage Group, will have… Read more »
Nearly everyone attending the 2013 Craft Brewers Conference could tell you: The craft beer space has become more competitive than ever. But amidst the noise about growth, there are trends — consumer, industry, cultural — that are helping to influence demand. Brewbound’s correspondents, in an effort to get beyond growth statistics and stories of sharp… Read more »
ESCONDIDO, CA — On March 18, Stone Brewing Co. will release its first collaboration beer of 2013: Aleman/Two Brothers/Stone DayMan Coffee IPA. Conceptualized by Jim Moorehouse, Brad Zeller, and Nate Albrecht of Aleman, the recipe formulation and brewing also featured collaborators Greg Koch and Mitch Steele of Stone, as well as Jason and Jim Ebel,… Read more »
SAN DIEGO, CA. — Saint Archer Brewing Company is pleased to announce a newly formed distribution partnership with Stone Distributing, a division of the North County San Diego-based Stone Brewing Co. Saint Archer Brewing Company, set to launch in April 2013, will be distributed exclusively by the premiere craft beer powerhouse Stone Distributing throughout Southern… Read more »
SAN MARCOS, CA, — Inspired by the shroud of mystery that envelopes the Vatican City during the Papal Conclave, The Lost Abbey presents their newest creation, Sede Vacante (SEH-deh vah-CAHN-teh). Created from a cloak and dagger blend of variously aged barrels previously stored in the catacombs of the brewery, Sede Vacante is a marvel of… Read more »
CHICO, CA — Today Sierra Nevada announced a video podcast series, The Brewer and the Beer Geek, that gives craft drinkers uncensored insight into the backgrounds of the brewery’s seasonal, specialty and limited release beers. To complement each beer release, a new podcast episode—around 7 to 8 minutes long—will dissect how the liquid came to… Read more »
As a former Anheuser-Busch brewer, Mitch Steele is perfectly ready to admit the truth: Anheuser Busch InBev (ABI) waters down its beer. Last week, a lawsuit made headlines for its claims that the global beer giants systematically watered down some of its products with the intent of misleading consumers about the alcohol content printed on… Read more »
FT. COLLINS, Colo. — For New Belgium Brewing, the unearthing of Dig Pale Ale signifies that warmer weather is just around the corner. New Belgium’s spring seasonal, Dig, offers a hearty list of hops, measured crispness and unpretentious appeal.
ST. LOUIS – Stella Artois will premiere a new television spot, “The Artist,” during the weekend of the 2013 Academy Awards. The commercial will be seen nationwide during the live broadcast of the Oscars on ABC on Sunday, Feb. 24. The ad tells the story of a glassmaker who handcrafts the Stella Artois signature Chalice…. Read more »
With new distribution in Northern California, a recent brewery expansion, and plans to dramatically increase production in 2013, Hangar 24 Brewery is flying fast and thinking big. The Redlands, Calif.-based brewery debuted in the San Francisco market in January, marking the largest expansion in its distribution since launching in 2008.
SAN MARCOS, Calif. — “Nun Bettor” The Lost Abbey’s first ever 30 second Advertisement was released today. Imagined as part of a crusade to bring inspired beers “For Sinner’s and Saints Alike ,” Nun Bettor is an homage to the Cassius Marcellus Coolidge collection of 16 paintings known as “Dogs Playing Poker.”
