California-based El Segundo Brewing Company today announced a series of events showcasing Broken Skull Double IPA, the brewery’s latest collaboration with WWE legend and Hall of Famer Steve Austin, hitting store shelves this spring.
The next popular non-alcoholic beverage brand to crossover into alcoholic beverages is SunnyD. Plus, new offerings from Molson Coors’ Simply Spiked, Bud Light Seltzer, and Jim Beam and Boston Beer.
Lone Star Brewing has partnered with Texas Parks & Wildlife Foundation to celebrate their beloved home state for Texas Independence Day on March 2nd. As a toast to the “best views in Texas,” Lone Star has launched a limited-edition merchandise collaboration with Texas-based artist Emily Eisenhart. All proceeds from the merchandise sale will go toward benefiting Texas Parks & Wildlife Foundation.
In a region known for its craft beer, Asheville, North Carolina-based soda maker Devil’s Foot Beverage Company has built a farm-to-can business model that is dedicated to an inch-wide, mile deep growth strategy.
Montauk will expand into two new states and fill out its existing footprint in New York and New Jersey over the next couple months, the New York-based craft brewery’s first expansion moves since being acquired by global cannabis firm Tilray.
“Damals” (German for “back then”) historical lager is brewed by Bräugier as a collaboration with three of Germany‘s most renowned beer institutions, Bamberger specialty malt producer Weyermann, German Hop Farmers‘ Association (Hopfenverwertungsgenossenschaft, HVG), and The Yeast Center of the Research Center Weihenstephan for Brewing and Food Quality of Technical University of Munich (TUM).
Island Brands USA is riding the coastal wave all the way across the country this spring with new, expanded distribution of its top-selling premium beers through BevMax (bevmax.com). Just in time for warm weather, Island Brands’ Island Coastal Lager, Island Active, and their 12-can variety packs will be available in 28 states — including beer meccas like New York, Oregon, California, and Colorado — for online ordering and shipping, beginning in March.
Diageo North America is providing an additional $1.75 million in endowments to support Historically Black Colleges and Universities (HBCUs) and Minority-Serving Institutions. The additional funding is an expansion of the company’s initial $10M in endowments granted to 25 HBCUs in 2021, as part of Diageo’s commitment to inclusion and diversity.
Silver City Brewery is excited to announce the launch of Freak King Imperial IPA in 19.2oz single-serve cans. Craft beer lovers can now enjoy this brilliantly badass Imperial India Pale Ale in a convenient format, perfect for sharing with friends or savoring alone. Originally debuting as a limited edition 16oz can offering in the summer of 2022, Freak King is back as a permanent addition to the year-round lineup.
A leaked Amazon confidential 2021 document shows that the e-commerce Goliath wanted to grow its alcohol sales by covertly lobbying to change liquor laws, Vice reported late last week.
U.S. brewers shipped more than 11.1 million barrels of product in January 2023, a decline of -4.4% year-over-year (YoY), according to the Beer Institute (BI), citing domestic tax paid shipment estimates from the Alcohol and Tobacco Tax and Trade Bureau (TTB).
Cape May Brewing Company is excited to announce their debut craft beer variety 12-pack, which includes four of their flagship brews and a range of styles: Cape May IPA, Always Ready Hazy Pale Ale, Cape May White, and Longliner Lager.
Spanning from the traditional to the unique, Nectar Creek Meadery launches its first ever premium Cellar Series line with Festoon, a plum and hibiscus mead, that is packaged in cans and with a new look, making it accessible to uber craft enthusiasts across the country.