Craft beer industry news.
Kona Big Wave, the premium island-style beer known for its refreshing taste, is encouraging fans to “Bring the Aloha” with a campaign celebrating the brand’s relaunch that features a brand-new logo, refreshed packaging design and four new commercials – all centered around a new brand world firmly rooted in Hawaii’s powerful aloha spirit.
Born out of the desire to showcase and celebrate Medianoche, the brewery’s esteemed barrel-aged stout program, WeldWerks Brewing Co. is announcing the inaugural Medianoche Market, a farmer’s market-style event where attendees will be able to visit different booths that will be selling and providing samples of beer, purchase goods from local artisans, and enjoy live music on the WeldWerks patio.
Enter: the HARD MTN DEW Baja Blast Variety Pack, a summertime exclusive 12-pack featuring fan favorite HARD MTN DEW Baja Blast, plus three new versions of Baja Blast deliciousness. Introducing the all-new HARD MTN DEW Baja Blast Pineapple, HARD MTN DEW Baja Blast Mango and HARD MTN DEW Baja Blast Punch.
After just barely missing the 1 million case mark in 2022, Montucky Cold Snacks is aiming for 1.4 million cases in 2023, Seamus Gallagher, VP of marketing, and Jeff Courteau, VP of sales, shared with Brewbound.
Only 12 locales offer direct-to-consumer (DTC) shipping of beer, placing the privilege on the wishlists of many brewers and state guilds across the country. Sovos ShipCompliant vice president and general manager Larry Cormier joins Brewbound Frontlines to discuss the current state of play, the opportunity for not only brewers but states, and how legal action might pave a path to more states offering DTC shipping.
Just in time to kick off Summer 23’, COOP Ale Works is excited to announce that its new core beer, COOP 66 Lager, is now available for purchase in select retailers in Oklahoma.
Ska Brewing has even more beer for their customers— four ounces more to be exact. After twenty years of packaging its craft in aluminum, the brewery debuts 16oz. cans. Skull Juice Juicy Double IPA and Prickly Pear Sour will be available in this new format in very limited quantities while supplies last, with more speciality releases to follow.
There were several factors that made ready-to-drink (RTD) canned cocktail Fishers Island Lemonade an attractive acquisition target for E. & J. Gallo: premium positioning, high reorder rates, excellent taste and founder Bronya Shillo’s pioneering vision for canned cocktails. The New York-based brand agreed to be acquired by Spirit of Gallo, E. & J. Gallo’s spirits division, earlier this month.
Sincere Cider, a crisp, clean California-made cider, has officially announced their new flavors just in time for summer sipping. Cider lovers can now enjoy delicious, refreshing new flavors, such as Ginger Agave, Pine-Apple and Granada, launching June 1.
Beachwood drops an all-new packaged specialty beer for their May monthly beer release, Eyes to the Sky.
Original boardshort company Quiksilver and Baja-born beer brand Pacifico have officially released their second collaborative apparel collection.
The 2023 edition of Russian River’s Pliny the Younger generated a record $6.3 million in economic impact, a more than $200,000 increase over last year’s record-breaking release, according to the Sonoma County Economic Development Board (EDB).
Ready-to-drink (RTD) beverage alcohol consumption has grown 104% in the past two years, according to NIQ, but how are consumers making shopping decisions, and where are they enjoying the growing variety of flavored malt beverages, canned cocktails and seltzers?
Devil’s Foot Beverage Company, the Asheville-based maker of farm-to-can craft sodas and beverages, is announcing the launch of their Zero Proof Series: seven non-alcoholic beverages in collaboration with notable craft breweries in the South.
