In this week’s edition of Last Call, Bear Republic raises funds for wildfire victims; New York’s MTA bans booze ads; Boulevard announces the release of its first cider; Black Star Line finds a home; and more.
In this edition of Press Clips: Heineken reports earnings; Buffalo Wild Wings explores beer delivery; Indiana lawmakers review Prohibition-era laws; and more.
Molson Coors is making its first significant move into the Mexican import category. The company today announced that it had inked a 10-year agreement, via its MillerCoors U.S. division, to import, market and distribute Heineken’s Mexican-made Sol brand.
Less than two years after purchasing a 50 percent stake in California and Chicago-based craft beer maker Lagunitas, Heineken International today announced it was coming back for the other half of the fast-growing U.S. craft brewery. Specific financial terms of the deal were not disclosed, however the remaining 50 percent stake could be worth about $500 million, based on a previous valuation of the Lagunitas business.
Last Call: ABI Buys Stake in Chinese Craft Brewer; Pabst to Open Milwaukee Innovation Brewery in April
Lagunitas Brewing, one of the fastest-growing craft breweries in the U.S., today announced it would enter into a joint venture with Heineken International, the world’s third largest beer company. Financial terms of the transaction were not disclosed, but sources familiar with craft deals, according to the company’s hometown paper, the Santa Rosa Press Democrat, have said the blockbuster deal could value Lagunitas at $1 billion.
Heineken this morning announced a number of major organizational changes, restructuring its regional strategy and leadership teams in an apparent effort to cut costs. In a press statement, Heineken USA also revealed a key shift in the executive roster of its U.S. operations, highlighted by the departure of CEO Dolf van den Brink, who will transfer to the company’s Mexico division.
Newcastle’s new variety pack contains equal amounts of two definitive new styles from the brand – Newcastle British Pale Ale and Newcastle British Session IPA – along with perennial favorite Newcastle Brown Ale. Together, the three distinctly Newcastle offerings showcase the quality and depth of the Newcastle-Caledonian partnership and capitalize on the growing demand for variety among today’s adventurous LDA+ consumers.
Rather than individually blowing a CEO’s salary on 30 seconds of television advertising, Newcastle called on fellow brands to join forces and make the smartest financial decision possible: to collaborate on the world’s first crowdfunded ad for this weekend’s Mega Huge American Football Game!
Dos Equis, one of the fastest growing premium Mexican beer brands in the U.S., introduces Dos Equis Marks the Spot, a fully-integrated digital retail and on-premise promotion aimed at inspiring LDA+ consumers to action and driving incremental sales of Dos Equis during a period when beer sales typically hit a lull.
WHITE PLAINS, N.Y. — Today, Newcastle announces the first nationwide release of its limited edition beer, Newcastle Winter IPA. On retail shelves and on draught in on-premise locations now through January 2013, Newcastle Winter IPA pours a copper color with a strong hop aroma, subtle caramel notes, a full body and a balanced finish, staying… Read more »
WHITE PLAINS, N.Y. – HEINEKEN USA today announces the appointment of Brian Fried as Regional Vice President Sales, Western Region. In his new role, Fried will report to Scott Blazek, Senior Vice President of Sales, and will be responsible for driving HEINEKEN USA performance and delivering results through the effective management of regional resources, as… Read more »
WHITE PLAINS, N.Y. — Heineken USA today announces the appointment of Darrell Johnson as Senior Director, Regional Marketing. In his new role, Johnson will report to Kheri Tillman, Vice President of Trade Marketing and Sales Strategy, and will be responsible for leading the regional marketing group, as well as driving local programs and sponsorships that… Read more »
AMSTERDAM – HEINEKEN N.V. today announced its trading update for the third quarter of 2011. In the quarter: On an organic1 basis, revenue grew 3.0% driven by higher volumes and improved price and sales mix;