7/23/2018 -- 2018 USA Beer Ratings
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USA Beer Ratings will consider three different criteria: Quality, Value and Packaging.The first-ever USA Beer Ratings will take place in San Francisco, California on July 23-24, 2018. The event is noteworthy for introducing entirely new criteria for judging the best beers in the world. In contrast to traditional beer scoring systems that focus only on taste, the new scoring system of the USA Beer Ratings will consider three different criteria: Quality, Value and Packaging.
One goal of the new USA Beer Ratings is to highlight the beers of particular value to the average beer drinker. While the quality of the beer is obviously of greatest importance, other factors – such as how a beer looks on a shelf, the overall design and presentation of the beer (including the label), and the relative value that a beer provides within a price category – also play a very important role in the whole beer drinking experience.
The introduction of new scoring criteria is particularly important, given the huge growth in popularity of the craft beer industry. Potentially, consumers have the option of hundreds of new beers every time they enter a retail store or supermarket to purchase beer.
Organizing the event is Beverage Trade Network (BTN), which is spearheading a major new drinks initiative to spotlight new criteria for buying wine, beer and spirits.
Event listing posted on April 27, 2018 2:13AM