Zoe Licata

Zoe Licata

Senior Reporter, Brewbound.com

Zoe Licata joined Brewbound in 2021 after several years of freelance reporting and documentary work. She’s a Massachusetts native, guinea pig for bev-alc innovation and savant in Gen Z culture.

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Posts by Zoe Licata

A-B US CMO Benoit Garbe to Resign

A-B US CMO Benoit Garbe to Resign

Anheuser-Busch InBev’s (A-B) U.S. chief marketing officer Benoit Garbe will resign at the end of the year, the company announced today. Garbe is departing to “embark on a new chapter in his career,” according to an A-B spokesperson.

CPI: Beer Inflation Has ‘Reemerged’ This Fall

CPI: Beer Inflation Has ‘Reemerged’ This Fall

After a seven-month slowdown, beer inflation “has reemerged in the past three months,” Brewers Association (BA) chief economist Bart Watson wrote on Twitter/X, following the release of the October Consumer Price Index (CPI) from the U.S. Bureau of Labor Statistics (BLS).

Boston Beer to Launch Vodka-Based Hard Tea, Sun Cruiser

Boston Beer to Launch Vodka-Based Hard Tea, Sun Cruiser

Boston Beer Company has the No. 1 share of the hard tea segment with Twisted Tea, the more than 20-year-old flavored malt beverage brand that continues to record exponential growth in scans.

CGA: On-Premise Velocity -4% YoY in Latest Week After Halloween Boost

CGA: On-Premise Velocity -4% YoY in Latest Week After Halloween Boost

On-premise sales velocity slowed slightly in recent weeks, down -2% week-over-week (WoW) in the latest week (ending November 5) and -3% in the previous week, according to CGA, a NIQ-powered on-premise market research firm, in the latest On-Premise Impact Report.

New Belgium CMO to Take Over as CEO, Shares 2024 Innovation Plans

New Belgium CMO to Take Over as CEO, Shares 2024 Innovation Plans

We now know who will lead the next chapter of New Belgium Brewing. Chief marketing officer Shaun Belongie has been named the next CEO of New Belgium, effective immediately, taking the spot left vacant by Steve Fechheimer earlier this year.

Bart Watson: Craft Market Isn’t ‘Maturing,’ It Has ‘Matured’

Bart Watson: Craft Market Isn’t ‘Maturing,’ It Has ‘Matured’

The demand for craft beer isn’t growing anymore, and craft has officially become a mature – not maturing – market, Brewers Association (BA) chief economist Bart Watson told industry members Monday at the Massachusetts Brewers Guild’s Technical Brewing and Business Conference, held at Jack’s Abby in Framingham, Massachusetts.

Beer Institute Names New Chief Economist

Beer Institute Names New Chief Economist

The Beer Institute (BI) has hired Andrew Heritage as its new chief economist, filling the data head vacancy left by Danelle Kosmal.