Blake Lively is the newest celebrity to jump into the booze world, although she’s already had one foot in the door.

Sometimes it’s better to be right than to be early. Before the no/low alcohol category grew into a $11 billion business, Haus, a low-ABV Sonoma-based aperitif brand launched to much buzz in 2019.

Sean “Diddy” Combs’ signature album may be “No Way Out,” but Diageo apparently didn’t get the message.

Tepache, a fermented beverage native to Mexico, has been enjoyed south of the border since pre-Columbian times, but to many Americans it’s still an unfamiliar drink, particularly as a commercial product.

In 2017 Alix Peabody launched Bev, a Los Angeles-based canned wine and spritz brand, by cashing in her 401(k) to purchase 300 gallons of rosé.

Armed with combined experience at Diageo and JuneShine, the team behind Mate Maker— along with band Rüfüs Du Sol— has big plans for the hard kombucha category.

Brown-Forman has announced an agreement to sell Finlandia vodka to Coca-Cola Hellenic Bottling Company (HBC) for $220 million.

Leveraging learnings from the last 50 years was the theme of the Distilled Spirits Council of the U.S. (DISCUS) annual conference held in Chicago this week.

After an explosive few years, the ready-to-drink rise is showing signs of moderating but larger formats of pre-mixed cocktails may be an emerging growth opportunity, according to NIQ during the company’s C360 conference yesterday.

Global beverage alcohol is projected to deliver over $21.6 billion to the global economy by the end of 2023, with premium plus segments and no/low alcohol representing bright spots, according to a report from the IWSR Drinks Market Analysis released today.

E. & J. Gallo is continuing its acquisition streak with Bev, a Los Angeles-based canned wine and spritz brand.

Music mogul and entrepreneur Sean “Diddy” Combs is suing business partner Diageo today alleging that the brands he co-owns with the spirits group, Cîroc Vodka and DeLeon Tequila, were given worse treatment because he’s Black.

Legislation to expand sales of spirit-based ready-to-drink (RTD) cocktails in California is moving forward today, after the state Senate unanimously passed a bill allowing those products to be sold in grocery and convenience stores.

Tonight when hordes of fans are pushing their way towards refreshment stands at Massachusetts’s Gillette Stadium during the opening night of Taylor Swift’s much-heralded tour, they’ll have the option to order a glittery purple cocktail inspired by the pop star’s hit, “Lavender Haze.”