YCH HOPS CFO Announces Resignation
YCH HOPS (Yakima Chief – Hopunion) has announced that Chief Financial Officer Scott Eschbach has resigned from his position with the company for personal reasons.
News
Craft beer industry news.
Drizly Expands Into 6 New Florida Markets
Drizly, the first and largest alcohol e-commerce marketplace, brings a revolutionary way to shop for adult beverages to tens of thousands of additional Floridians, starting today.
Portland Brewing Unveils Brand Refresh
Portland Brewing Company unveils a brand refresh that takes their trailblazing beers to a whole new level. As industry pioneers and one of the first craft breweries in the Rose City, Portland Brewing’s new packaging and beer line up celebrates the city and the heart of craft brewing.
Deschutes Reworks Plans for Virginia Brewery
Two years after announcing plans to build a $95 million secondary brewing facility in Roanoke, Virginia, Oregon’s Deschutes Brewery has hit the pause button. The company, which was set to purchase 49 acres of land by May 1, is in the process of renegotiating an incentive package in order to maintain “flexibility” on the timeline, size and scope of the project, Deschutes CEO Michael LaLonde told Brewbound.
Pyramid Brewing Introduces Outburst Berry Tart IPA
Pyramid Brewing Co. today announced its all-new, year-round addition to the Outburst family of beers with Berry Tart IPA. This pioneering IPA provides an exciting enhancement to Pyramid’s traditional brewing by incorporating berry fruits into craft beer.
Sierra Nevada Partners with Kimberly-Clark Professional to Recycle Used Gloves
Sierra Nevada has taken another step in its sustainability journey – diverting thousands of pounds of nitrile gloves from its manufacturing waste stream through The RightCycle Program from Kimberly-Clark Professional
Incendiary Brewing to Open in North Carolina
Wake Forest Innovation Quarter and Wexford Science & Technology announced today the addition of Incendiary Brewing Co., a locally owned brewery and taproom as the newest tenant in Bailey Power Plant. Incendiary will occupy approximately 6,200 square feet on the first floor of Bailey Power Plant, including a 2,000-sq. ft. taproom to showcase an impressive line of IPAs, barrel-aged beers and adjunct/spiced beers to go along with several classic styles.
Heineken USA Launches ‘Uncaged’ Campaign for Tiger Beer
Building on the brand’s rallying call to ‘uncage’ bravery in pursuit of passion, this campaign demonstrates how far the impact of creative courage can go. Featuring an eclectic group of Uncaged Heroes from fields as diverse as technology, dance, fashion, music, art and food, Tiger Beer will inspire people to look beyond familiar faces and discover those who are truly shaping the future – proof that if you have the courage to pursue your passion, you can make a positive impact on the world.
Arcadia Brewing to Produce Motörhead’s ‘Röad Crew’ American IPA
Motörhead, Camerons Brewery, and Global are proud to announce that Röad Crew is officially coming to the USA and being brewed by Arcadia Brewing Company of Kalamazoo, Michigan. This American IPA will sit around 6.2% ABV, a crushable hop-forward India Pale Ale with attitude that showcases a floral and citrusy hop character with just the right amount of malt sweetness.
Bale Breaker Brewing Expands Distribution to Northwest Oregon
Yakima, Washington’s Bale Breaker Brewing Company is launching northwest Oregon distribution this May through Maletis Beverage.
Thorn Brewing Co. to Release Essential IPA Series
Thorn Brewing Co. is changing the can-game with their debut of The Essential IPA Series.
Marin Brewing Releases Your Uncle’s IPA
Your Uncle’s IPA glows a pale golden hue, with an aroma reminiscent of a tropical fruit stand in Brazil, and coats the palate with rich hops and subtle malt.
Shmaltz Brewing Inks Sales Partnership with Artisanal Imports
Shmaltz Brewing Company will boost its trade presence thanks to a new brand management partnership with Artisanal Imports, the two companies announced today. In addition to “more than doubling” its current sales staff as a result of the agreement with Artisanal, Shmaltz, which currently sells beer in about 30 states, plans to expand the availability of its beers to at least six new markets.
Capitalizing on Craft: CPG Cashes In on Beer’s Success
Whether it’s a Dogfish Head hop-pickle or a Guinness-branded thick cut potato chip, beer’s influence on the broader CPG category can be seen in a variety of new products. Food and beverage brands are trying to create excitement by partnering with and taking notes from beer leaders on everything from innovations and packaging to distribution and marketing strategies. The result: booming business brewed for all industries involved.