(Chicago, IL) — Wirtz Beverage Group announced today that Scott Blazek has been appointed Senior Vice President of Wirtz Beverage Nevada. In this role, Scott will be responsible for leading the company’s statewide sales and marketing teams.
Blazek joins Wirtz Beverage Nevada with two decades of beverage industry experience. Most recently, Scott helped to lead Heineken USA as Senior Vice President of Sales where he was a member of the company’s national Executive Management Team. Prior to joining Heineken, Blazek spent 10 years at Diageo in a variety of roles of increasing responsibility where he worked across all three portfolios in beer, wine and spirits.
“Nevada is a critical market for all our supplier partners, and Scott’s industry experience and energy are the right combination to drive continued growth,” said Kevin Roberts, Senior Vice President of Wirtz Beverage Group. “His extensive sales experience across categories and proven track record for strategic planning and execution will make Scott a great fit to lead our team.”
Wirtz Beverage Nevada has grown significantly over the past number of years, expanding its statewide reach, enhancing its wine and specialty expertise and adding a large craft beer division to its portfolio of wine, spirits and beer brands.
“Nevada is a vital part of our national footprint with great opportunities,” said Danny Wirtz, Executive Vice President of Wirtz Beverage Group. “Scott is the right person to provide dynamic leadership and to help accelerate our performance in-market.”
“I’ve been very impressed with Wirtz Beverage’s commitment to growth, for both the business and its people, while thinking outside the box and doing things differently than most distributors I’ve experienced,” Blazek said. “My focus in Nevada is to inspire an already high-performing team and to ensure flawless execution in the marketplace. I couldn’t be more excited.”
As Senior Vice President of Wirtz Beverage Nevada, Blazek will be responsible for managing the company’s brand portfolio, driving sales performance and bringing innovation and strategic initiatives to customers and suppliers. He will report to Kevin Roberts, who was promoted to Senior Vice President of National Sales & Marketing for Wirtz Beverage Group earlier this year.
About Wirtz Beverage Nevada:
Wirtz Beverage Nevada, with offices in Las Vegas and Reno, is a statewide leader in the distribution of fine wine, spirits and beer brands. The company is a member of Wirtz Beverage Group, a leading wholesaler and broker with interests in Illinois, Wisconsin, Minnesota, Missouri, Iowa and throughout Canada.