Data

A pair of beer distributor surveys found that many in the middle tier believe that the conservative led boycott of Anheuser-Busch’s Bud Light brand may be permanent. Financial services firm Jefferies’ survey found that a majority (65%) of distributors surveyed expect the Bud Light downturn to last at least another six months, while 32% believe it could be permanent. A separate distributor survey by Goldman Sachs analyst Bonnie Herzog found that most respondents are “pessimistic about the potential for a full recovery” of Bud Light’s “brand equity and market share.”

Data Christmas continues, following the release of the Brewer Association’s (BA) annual production survey of U.S. craft breweries.

In this latest installment of our quarterly 3 Up, 3 Down with 3 Tier Beverages, product team consultant Stephanie Roatis shares three insights on industry growth, including the continued dominance of Boston Beer’s Twisted Tea over the hard tea segment, as well as three underperforming areas across scan data, such as the loss of share of 4- and 6-packs to single-serves and 12-packs.

More than two-thirds (70%) of consumers planning to buy alcohol during Memorial Day weekend will buy beer, according to a survey conducted by market research firm Numerator. Total beer category ordering returned to growth in May after declining in April, according to this month’s Beer Purchasers’ Index (BPI) shared by the National Beer Wholesalers Association (NBWA).

More regional craft breweries beyond the top 50 recorded a decline in production in 2022 than breweries that increased production, according to data published in the May/June edition of the Brewers Association’s (BA) New Brewer Magazine.

The majority (29) of the Brewers Association’s (BA) top 50 craft breweries declined in volume in 2022, according to data in the May/June 2023 edition of the trade group’s New Brewer Magazine.

Production at craft breweries falling outside of the Brewers Association’s (BA) craft brewer definition collectively declined -4% on a comparable basis, to more than 8.68 million barrels in 2022, according to data shared by the trade group in the May/June edition of the New Brewer Magazine.

The U.S. beer industry recorded $409.2 billion of economic output in 2022, making up about 1.6% of the country’s gross domestic product (GDP), according to latest Beer Serves America report, a biennial study commissioned by the Beer Institute (BI) and the National Beer Wholesalers Association (NBWA).

Nearly a quarter of consumers (22%) surveyed by e-commerce alcohol delivery platform Drizly plan to reach for ready-to-drink canned cocktails (RTDs) the most this summer, a -17% decline versus 2022, according to Drizly’s fifth annual Consumer Trend Report.

A month and a half after conservative outrage directed at Bud Light began, right wing social media has turned its attention to Miller Lite after a months-old commercial for the brand resurfaced.

Ready-to-drink (RTD) beverage alcohol consumption has grown 104% in the past two years, according to NIQ, but how are consumers making shopping decisions, and where are they enjoying the growing variety of flavored malt beverages, canned cocktails and seltzers?

The rights to 15 brands will change hands from Richmond, California-based Bay Area Distributing to Antioch-based Markstein Sales Company.

The Consumer Price Index (CPI) for beer both at home (+5.9%) and away from home (+5.1%) outpaced overall inflation (+4.9%) in April 2023 compared to April 2022 for another consecutive month, according to the U.S. Bureau of Labor Statistics (BLS).

To find out the top trends in beverage alcohol, we chatted with Scott Scanlon, executive vice president of beverage alcohol at Circana, about some of the bigger trends for producers that emerged from this year’s report including who is drinking RTDs, how the stalled on-premise rebound impacts trial and why premiumization has staying power.