Abita Brewing Company and New Orleans Saints Announce New Partnership

New Orleans, LA – The New Orleans Saints and Abita Brewing Company are excited to announce a new partnership, naming Abita as the Official Craft Beer of the New Orleans Saints. This collaboration will enhance fan experiences, celebrate Louisiana's rich culture, and reinforce both organizations' commitment to community and quality.

Abita Brewing Company, the oldest and largest local craft brewery in Louisiana, is renowned for its premium beers, including the beloved Abita Amber, Purple Haze, AndyGator, and The Boot. Each brew is crafted with pride right here in Louisiana, echoing the state's unique character and flavor.

“We are thrilled to team up with the Saints in this seamless partnership that celebrates the true spirit of Louisiana,” said Heidi Guerra, Vice President of Marketing for Abita Brewing.” Abita has always been about bringing people together, and there's no better way to do that than by combining our city’s love for great beer and our passion for sports. This sponsorship is a natural fit, and we can't wait to raise a glass with Saints fans everywhere, through every touchdown and triumph.”

The New Orleans Saints, a cornerstone of Louisiana’s sports culture, are synonymous with passion, dedication, and community spirit. The partnership with Abita signifies more than just a business arrangement; it symbolizes a shared commitment to quality, stewardship, and celebrating the vibrant culture of Louisiana.

"Louisiana Pride Meets Craft Excellence"

This partnership aligns with the values of both brands. Abita and the Saints are committed to enriching the community and providing an authentic experience for fans. With Abita’s tagline, “Culture on Tap,” and the Saints’ dedication to excellence on and off the field, fans can now look forward to an enhanced game-day experience that combines top-notch craft beer with thrilling football action.

From tailgating to watching the game, cheering for victories, and sharing in the joys and sorrows of the season, Abita and the Saints are excited to be side by side with fans every step of the way. This partnership highlights the unity between two Louisiana organizations that embody the spirit of the state.

"Tailgate Together, Cheer Together"

Whether you’re gearing up for game day or simply enjoying a moment with friends and family, Abita’s diverse selection of craft beers is the perfect companion for any occasion, especially football. As local brands, both Abita and the Saints understand the significance of community and togetherness. The employees, brewers, and team members of Abita are not just crafting exceptional beers; they’re also dedicated fans, cheering for the Saints and participating in the vibrant Louisiana sports culture.

"A Partnership for the Love of Louisiana"

This collaboration is more than a partnership; it’s a celebration of what makes Louisiana special. With Abita as the go-to craft beer for Saints fans, every game day becomes an opportunity to savor quality brews while supporting the home team. This union of two beloved Louisiana institutions underscores their shared passion for the state and its people.

Stay tuned for exciting joint promotions and events that will bring fans closer to the action and offer unique experiences throughout the season. Together, Abita and the Saints are ready to make every moment memorable.

For more information on upcoming events and promotions, visit Abita Brewing Company’s website and New Orleans Saints’ website.

About Abita Brewing Company

Founded in 1986, Abita Brewing Company is Louisiana’s oldest and largest craft brewery. Known for its distinctive and high-quality beers, Abita is a proud local brand dedicated to brewing exceptional beers that capture the essence of Louisiana. From flagship brews like Abita Amber and Purple Haze to seasonal favorites, Abita’s beers are a true reflection of the state’s rich brewing heritage.