Iconic Brewery Management System announces the release of Iconic 1.5.1 – the first comprehensive brewery management system to be integrated with Shopify – the world’s most popular eCommerce platform. Although there are many Shopify apps providing inventory, accounting, CRM or other “point solutions,” Iconic is the first comprehensive brewery management solution integrated with it.
According to Dr. Will Bralick, of Iconic, “In any brewery management or enterprise resource planning (ERP) system there are many moving parts, so integration is complex, but the competitive advantage for our customers of integrating their on-line eCommerce platform with their taproom POS into a comprehensive business management solution like Iconic cannot be overestimated.”
Now, for the first time, craft breweries can enjoy true omnichannel sales with Shopify minding the eCommerce store and the Iconic POS providing both B2B sales and B2C sales in the bricks’n’mortar taproom. Best of all, the data is tied together with the brewery’s accounting, CRM, inventory, shipping and fulfillment, purchasing and manufacturing operations in one unified system.