Left Coast Brewing Co. Kicks Off Rebrand with the Release of Hop Juice Double IPA

Left Coast Brewing Co. Kicks off Its Plan to Rebrand Their Existing Beer Lineup with the Release of an Update to Their Award-Winning Hop Juice Double IPA

Orange County, CA — Left Coast Brewing Co., one of Orange County’s largest and oldest breweries, is proud to announce the release of Hop Juice Triple IPA, an update to their award-winning, full-time Hop Juice Double IPA. Now with Mosaic hops, a completely new look and an increase from 9.7% to 10% ABV, the Hop Juice Triple IPA will replace the Double IPA and be more of a crowd favorite than ever.

The new Hop Juice Triple IPA is available on draft and in 12 oz. and 22 oz. bottles throughout California, Nevada, Arizona, Florida, and Hawaii at more than 500 locations. Left Coast will launch 16 oz. cans in February 2017.

This release also kicks off Left Coast’s plans to completely rebrand their existing beer lineup of award-winning beers.

“We wanted to express our beach vibe through our packaging bringing back the bright colors from each beer,” says Tommy Hadjis, General Manager of Left Coast Brewing. “We also strived for consistency through out our entire brand with some signature stripes on each item.”

About New Hop Juice Triple IPA

The Hop Juice Triple IPA is a hop-centric brew using Premium American 2– Row and a touch of light crystal malt to create a solid malt foundation. A total of five different hop varieties are used in the Hop Juice. It’s dry hopped with Mosaic (new addition), Simcoe and Columbus, which contributes to its great hop aroma. Hop Juice Triple IPA starts out sweet and finishes crisp and refreshing.

Name: Hop Juice Triple IPA

Stats: 10% ABV, 100 IBUs

Availability: Draft, 12 oz. and 22 oz. bottles, 16 oz. cans (available February 2017)

Hops Variety: Mosaic, Simcoe, Columbus, Cascade, and Mt. Hood

Distribution: California, Nevada, Arizona, Florida and Hawaii

URL: www.leftcoastbrewing.com/hop-juice/

About Left Coast Brewing Co.
Left Coast Brewing Co. is a family owned and operated brewery located in the iconic surfside town of San Clemente, California. The independent brewery began operations in 2004 in a 5,000 square foot warehouse with a mere 3,500 barrels. Currently, Left Coast produces 11,000 barrels of beer with thousands of accounts in 10 states and 7 countries. Left Coast has brought home more than 25 prestigious awards such as the gold and bronze medals from the Great American Beer Festival and World Beer Cup.

Left Coast is a quality-focused brewery that commits to only the most premium ingredients for their handcrafted beers. The family and brewers of Left Coast are passionate about the art and craft of brewing and seek to invent recipes that they not only love drinking, but love sharing. As one of the oldest and largest breweries in Orange County, Left Coast maintains its reputation as an industry leader and continues to increase visibility to the county’s craft beer scene.

 

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