Jersey Cider Works Launches Ironbound Hard Cider

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Hunterdon County, NJ — On June 20th, Jersey Cider Works will make its debut throughout the Garden State with the first retail release of its highly anticipated Ironbound Hard Cider. Charles Rosen, founder of Jersey Cider Works, made the announcement today.

Made from fresh-pressed American apples sourced from orchards in New Jersey and nearby states (not China, where many popular hard cider makers reportedly source industrial apple juice concentrate), Ironbound Hard Cider is a well-structured, perfectly balanced, complex cider with a bright apple flavor and the aroma of fresh-pressed apples. By designing a moderately priced cider with a balance of sweetness, acidity and tannins and a crisp, clean finish, Ironbound’s cider maker, Cameron Stark, has created a cider that fills the void between extra-dry artisanal ciders and the super-sweet six-pack ciders from concentrate. With a 5.2% ABV and a fresh taste that is not cloyingly sweet (unlike other popular brands, Ironbound is not back-sweetened with added sugar or high-fructose corn syrup), Ironbound Hard Cider can be enjoyed all day long.

Cider represents the fastest growing segment of the alcohol market. According to media reports, sales of the beverage have grown in the triple digits over the last five years.

New Jersey has a long history of cider making, especially in Newark where cider was one of the city’s first industries. Celebrated throughout the 18th and 19th centuries, Newark cider was considered by many, including George Washington, to be one of the finest in America.

“Hard cider was once New Jersey’s most popular drink. Everyone, from laborers to businessmen to Presidents, drank hard cider – until Prohibition, breweries, and soft drinks wiped it out,” said Rosen. “After a 125-year hiatus, cider is finally making a comeback in the Garden State through the statewide release of Ironbound Hard Cider. We’re determined to see it once again become New Jersey’s drink of choice.”

Ironbound Hard Cider is named in honor of the Newark-based farm crew that work at the 108-acre Hunterdon County farm shared by Jersey Cider Works and its sister company, New Ark Farms.

Ironbound Hard Cider is distributed by Hunterdon Brewing Company and will be available at retail stores statewide in six-packs of 12oz cans ($11.99), and also on tap wherever craft beverages are sold.

For more information please visit:

http://jerseyciderworks.com/

http://newarkfarms.com/

About Jersey Cider Works

Jersey Cider Works is a social enterprise founded by Montclair entrepreneur, Charles Rosen. Jersey Cider Works and its sister company, New Ark Farms, are committed to the revitalization of the Greater Newark economy by focusing on job-creation for the community’s chronically underemployed. On the 108-acre farm that they share in northern Hunterdon County (360 County Road 579, Asbury, NJ), New Ark Farms is managing the company’s heritage cider orchards using regenerative practices to graft, plant, and maintain seven thousand 18th century heritage apple trees – varieties that originated over 250 years ago in and around Newark. In the coming years, Jersey Cider Works will use these apples to make its own versions of heritage Newark Cider. Through these efforts, Jersey Cider Works aims to restore hard cider to its rightful place as New Jersey’s beverage of choice and to craft ciders that would make our Founding Fathers proud.